Marketing Manager/Specialist
- Develop and maintain a content strategy to meet engagement, acquisition, and communication goals.
- Plan and schedule content across channels including website, social media, email, events, and partner platforms.
- Lead end-to-end content-led campaigns-from planning to performance review.
- Produce and manage content assets like podcasts, webinars, blogs, reports, and newsletters.
- Collaborate with another Marketing Specialist to optimise content for diverse audiences and channels.
- Expand content reach through partnerships, influencers, and industry publications.
- Support SEO and keyword strategy implementation across digital content.
- Analyse content performance using KPIs and adjust strategy based on insights.
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