Senior Director, Retail Stores (United Kingdom & Ireland) NIKE

WHO YOU WILL WORK WITH

The Senior Director Retail Stores (SRD West League) will lead the UKI Retail Leadership team with direct leadership of Retail Directors (RD) and Director Store Operations & Training (DOTS) reporting directly to Senior Director Retail Stores EMEA (SRD EMEA). You will actively partner with the Senior Retail Leadership team Value & Inline Store Senior Leadership and functional leadership in Retail Operations & Services Business Channel Offense Planning Stores Development Marketing Merchandising & People Solutions.

WHO WE ARE LOOKING FOR

The Senior Director Retail Stores West League plays a pivotal role in driving the success of the retail operations fostering a culture of excellence and bringing the brands vision and values to life within their assigned league (United Kingdom & Ireland).

To be successful as a Senior Director Retail Stores-West you will need to meet the following requirements:

• Demonstrated experience of leading a large-scale retail business with superior understanding of strategic retail business levers delivering business results

• Ability to define high impact retail strategies and translate these into measurable action plans based on assessment of business environment future marketplace shifts and consumer insights with a clear and compelling vision

• Experience in strategic financial and business planning with ability to drive business excellence

• Proven leadership experience in leading inspiring and directing large teams fostering a collaborative and engaging work environment. This includes proven capabilities in team building leadership development performance management ensuring high levels of engagement and performance at all levels of the organization

• Demonstrated success in delivering strategic initiatives aligned to future marketplace development with strong ability to analyze commercial data and market trends.

• Strong understanding of consumer / member engagement drivers and how to leverage these to enable business growth.

• Ability to thrive in a fast-paced dynamic environment navigating ambiguity in a matrix structured organization

• Results-driven mindset with proven track record in achieving sales targets

• Exceptional business storytelling and communication skills

• Proficient use of MS Office programs and retail specific applications

WHAT YOU WILL WORK ON

You will be responsible for leading the Field Retail United Kingdom & Ireland organization ensuring that retail business objectives are achieved. By providing strategic leadership guidance and support to the field organization and serving as the voice of the league to EHQ the Senior Director ensures that country strategies are effectively integrated into global and EMEA strategies championing best practices and driving performance and innovation across their assigned league.

• Nike (Direct) Strategy: Provide strategic leadership to the retail field organization in your league. Support SRD EMEA in formulating local and regional strategies to be effectively integrated into Global and EMEA initiatives.

• Marketplace Oversight: Hold a comprehensive (strategic) view of the marketplace within Nike Stores and consult with Stores leads and functions on marketplace insights.

• Play a pivotal role in the Operations Committee team in assigned league (role is a member of the UKI Country Leadership team)

• Partner with relevant stakeholders across the Nike Direct stores leadership and teams to implement changes that enhance Performance Operations and profitability ensuring that targets are met.

• Provide financial oversight. This includes regularly reviewing financial reports to identify opportunities for optimizing investments and efficiency improvements.

• Oversee performance management succession planning pay and resourcing decisions for both direct and indirect reports.

• Coach and develop direct reports and continuously cultivate a culture of coaching & development across all levels of the retail organizations based on Nikes frameworks.

• Champion the service and selling culture and ensure that field leadership have the ability and resources to deliver on the same

• Coach and empower the Director Stores Operations & Training and Retail Directors to maintain retail operations and services excellence at the required level in their assigned league.

• Champion EMEA operational excellence initiatives and support implementation of these in assigned league

• Ensure operational KPIs inclusive Sales Strategy Planning & Operations Health dashboards and Loss Prevention are met across league

• Maintain Nike brand standards in assigned league

• Champion best practices demonstrating innovative thinking and flag opportunities to influence and shape global and EMEA strategies.

• Accountable for incident management cases in assigned league as detailed through the escalation matrix.

Please submit your application no later than: 30th January 2026

Required Experience:

Exec