Marketing Manager
Sureserve is dedicated to addressing the unique needs of housing associations, local authorities and residents by providing a comprehensive portfolio of high-quality solutions that ensure energy efficiency, safe compliant homes, and improved quality of life.
The company differentiates itself through its holistic approach, Nationwide knowledge, regional expertise, and commitment to excellent customer service, all while fostering strong partnerships and maintaining a focus on innovation and sustainability.
Our workforce throughout the United Kingdom is at the heart of our success. We provide an inclusive, respectful environment where diversity and merit are celebrated. Our employees enjoy a secure and purposeful work atmosphere, fair compensation, and clean, safe conditions. We support their health, well-being, and personal responsibilities, encouraging open dialogue for suggestions and complaints. Equal opportunities for employment, development, and advancement are fundamental, supported by ethical leadership.
Our Marketing team is filled with high-energy, forward-thinking leaders that get excited by the challenges of growing a business. As a Marketing Manager, you will execute in the year communication of vision and strategy, input into future strategy, delivering against overall business, market share and equity objectives, and have autonomy in execution of role.
Key Responsibilities
Deliver external and internal communication plans
Own platform content and events strategy
Deliver targeted campaigns for recruitment of frontline workforce to targets
Line manages a marketing assistant
Reporting of own and marketing assistants' activity
Manage Media and PR partnerships
Track budget and own spend for communications
Partner with senior management, lead projects and cross functional teams in shaping a robust channel strategy
Collaborate closely with the full marketing team and cross-functional teams (i.e. Bids, Sales) and lead on compelling content creation to deliver on shared objectives
Develop strategy and develop and/or adapt Content and Digital assets centred around the client & anchored to the brand strategy. Responsible for the strategic planning, briefing & deployment across the full channel mix
Work as a partner to other team members adding value and helping others to develop
Develop and maintain strong relationships, ensuring ongoing alignment and engagement & build a strong One Sureserve culture across companies
Monitor market, brand and competitor performance. Ensure a deep understanding of the key drivers behind our market evolution, share and sales performance, in order that ongoing recommendations can be made to the business
Support the business in carrying out duties as required in this fast-paced marketing environment as the business and roles evolve
Qualifications
Undergraduate degree preferred
Progressive marketing experience required
Experience working in b2b selling to housing associations or local authority strongly preferred
Able to work in an agile structure and influence senior managers in the business
A genuine team player with a real desire to constantly learn & share ideas with colleagues across multi-functional business teams
A strong grasp of strategic marketing is required, with experience of all the key disciplines
Excellent content writing ability
Experienced marketing in a digital world, (i.e. social media, e-commerce, analytics, campaign manager) is required
Advertising / campaign development experience is required
A desire and an ability to thrive in changing times & to be flexible to respond to changing business requirements in a complex environment
Ability to build trust-based relationships and work under own initiative through an inspirational leadership style
Strong focus on performance and strategic agility required
Analytical ability can readily interpret data and is familiar with key research techniques
Ability to identify/create consumer insights and translate into winning concepts/claims
Ability to work under pressure and meet deadlines
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