Marketing & Ecommerce Assistant

Serena Bute London
West London

Serena Bute London is looking for a competent, enthusiastic, detail-oriented Marketing & Ecommerce Assistant to support the day-to-day running of our online and in-store operations in Ladbroke Grove, London.

This is a varied role suited to someone with a genuine interest in fashion, strong organisational skills, and confidence in communicating with customers both digitally and in person.

The Marketing & Ecommerce Assistant will play a key role in supporting website management, digital marketing activity, customer experience and store operations, contributing to the overall growth and performance of the brand.

Key Responsibilities

E-commerce & Website:

  • Assist with product creation and uploads on Shopify.
  • Support website updates, including imagery, copy and merchandising.
  • Ensure product information is accurate, well presented and on brand.

Email Marketing:

  • Assist in the creation and scheduling of weekly customer mailers via Klaviyo.
  • Support campaign setup, including imagery, copy and segmentation.
  • Monitor performance and assist with reporting where required.

Retail & Store Support:

  • Work in the store one day per week, delivering a high level of customer service.
  • Support store operations.

Customer Service:

  • Assist with handling customer enquiries across email and other channels.
  • Ensure timely, professional and brand-aligned communication.

Social Media:

  • Support social media activity, including content creation, posting and community engagement.
  • Assist in maintaining a consistent and elevated brand presence.

General & Ad Hoc:

  • Provide general administrative and office support as required.
  • Assist across teams during key trading periods, launches and events.

What Serena Bute London is looking for:

  • An understanding of women's fashion
  • A basic understanding of digital marketing and customer journeys.
  • Enthusiastic, proactive and willing to learn.
  • Strong interest in fashion and understanding of a luxury or premium customer.
  • Confident communicator, both written and verbal.
  • Comfortable interacting with customers in a retail environment.
  • Highly organised with strong attention to detail.
  • A team player with a flexible approach to tasks.
  • Familiarity with Shopify and Klaviyo is a plus.
  • Experience in a fashion, retail or e-commerce environment is a plus.

Application

Apply with a CV and a cover letter outlining your suitability and interest.

Posted 2026-04-18

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