PPC Executive

🚀 Join the Wowcher Team - We're Hiring a PPC Executive🚀

Location: London (Embrace the office vibes – 4 days a week!)

Salary : £30,000 - £35,000 + Bens (Below)

Are you a ready to dive into the world of WOW? Established in 2011, Wowcher is the ultimate destination for unbeatable deals and unforgettable experiences in the UK.

We’ve helped thousands of people learn dog grooming, steam clean their front rooms, obtain the latest gadgets, whiten their teeth, decorate their houses, eat more healthily and even be more experimental in the bedroom…! On top of this we’ve also partnered with some of the UK’s leading brands including Graze, Build-a-Bear Workshop, Odeon, Fitness First, Diet Chef, Very.co.uk, PrettyLittleThing, Random House, EasyJet and Ocado... to name just a few!

We’re entrepreneurs at heart and love to spot a great deal! If you’re interested in being able to have a major impact on a successful, fast growing company from day 1, then read on!

Your Mission:

We are seeking a motivated, data-driven performance marketing professional to join our dynamic Marketing team. This is a fantastic opportunity to develop and deliver the Paid Search and Shopping strategy across our three brands: Wowcher, Living Social, and 5pm.

This role will be instrumental in managing our paid media activity, with a strong focus on Google Shopping campaigns. This role will be key in managing and growing our Paid media, primarily Shopping & Search channel internally. You will be responsible for the day-to-day management of campaigns, budget management, performance analysis, and delivering a strong ROI, playing a crucial role in our customer acquisition efforts.

The ideal candidate is highly numerate, passionate about e-commerce, and has a proven track record of managing successful PPC campaigns.

Your Quests Include:

• Take ownership of the day-to-day management of Search and Shopping campaigns across Google and Bing, including campaign creation, bid and budget management, and daily performance reporting.
• Develop and deliver the strategy for Google Shopping, utilising an "always on" test and learn approach to drive continuous performance improvement.
• Monitor daily and weekly campaign performance, analysing data to deliver actionable reports and insights that highlight key trends and growth opportunities.
• Utilise a data-driven approach to decision-making, ensuring all activities are aligned with key business KPIs such as ROI, Customer Lifetime Value (LTV), and Cost Per Result (CPR).
• Manage and monitor Google Shopping feeds, proactively addressing product disapprovals and collaborating with other teams to ensure timely resolutions.
• Conduct keyword research and analysis to identify new opportunities for growth.
• Keep up to date with the latest industry trends and developments in the PPC and performance marketing landscape.

Who you are:

• 1-2 years of hands-on experience in a PPC or performance marketing role, bonus on managing Google Shopping campaigns for an e-commerce brand.
• Proven, hands-on experience with Google Ads, Google Analytics, Google Merchant Center (GMC), and feed management tools.
• Highly numerate with strong analytical skills and the ability to process and analyse large data sets to make informed business decisions.
• Proficient in Microsoft Office, especially Excel.
• Excellent understanding of different attribution models and how they impact marketing strategies.
• A proactive, 'can-do' attitude with a meticulous eye for detail and a strong desire to learn and develop.
• Super organised, with the ability to manage your time effectively in a fast-paced environment with multiple business verticals.
• Strong communication and influencing skills.
• Desirable: Experience with SQL, Python, Adobe Omniture, or data visualisation tools is beneficial

Why Wowcher is your Next Stop:

Our office is like no other - it's a hub of fun and creativity!

🌈 Flexible working - blend office and home for your ideal work-life mix

🌞 25 days of holiday + 8 bank holidays (plus the option to nab 5 extra days)

🍏 Free fruit to fuel your day

🥐 Weekly breakfast feasts every Thursday - Rise and shine! Why not grab a coffee and a pastry to start your morning.

🌿 Wellness Wednesdays (hello, free massages!)

🍹 Thirsty Thursday! drinks and snack trolley - kick back and relax with a cold beer or prosecco

🎮 Games area for some friendly competition

🎁 Benefits platform Perkbox so you can get discount and rewards across the UK!

🎉 Monthly social events – All Bar Wowcher! get to know your awesome colleagues

🎊 Legendary all-company parties twice a year - don't miss out!

🚲 Cycle Scheme and Season Ticket Loan to get you moving

💰 Auto-enrolment pension scheme. Whilst it’s great to live in the here and now, we have to make sure we’re preparing for the future, with up to 10% employer contribution.

🤝 Enhanced Employee Assistance Provider for confidential support and advice

🕶️ Eye Care Vouchers – we’ve got you covered!

💸 Store discounts across the Wowcher website (including travel deals!)

👕 Smart-casual dress code every day!!