Junior Creative Strategist

Hey! We're Huel, and we're pleased to meet you

Our culture thrives on high performance, and we set the bar high for new Hueligans who join us.

We invite you to read the advert below for our new Junior Creative Strategist position to understand the role, and explore our 7 Huel values before applying to ensure we have the right working environment for you!

The role

Paid Social is our number one acquisition channel, and our EU markets are a key part of Huel’s global growth story. We’re looking for a Junior Creative Strategist to take on the creative strategy across Europe and own the briefs behind our partnership ad content.

This is a role for someone at the start of their creative strategy journey. Someone who already gets what makes great social media creative tick, writes briefs that inspire people, and is hungry to grow fast in a high-performance team. You don’t need to have done it all before. You just need to show us you’re ready to.

• Take on the EU creative strategy, developing concepts, hooks and angles across our key European markets. You’ll work across the brief-to-analysis cycle to drive new customer acquisition on paid social.

• Use AI tools to transcreate top-performing UK and US creative for EU markets. Identifying what is working globally and adapting it intelligently for local audiences is a core part of how this role drives scale across Europe.

• Ideate and collaborate with our EU agency partners. Bring fresh concepts and angles to the table, know when to double down on what is already winning, and support the development of briefs that keep the creative moving forward.

• Translate the UK creative strategy into clear, inspiring briefs for our partnership and influencer ad content. You are the bridge between global creative and local execution.

• Partner with our performance and creative production teams to review results, share learnings and make sure every brief is executed to a high standard.

Not yet sure if this is the right role for you? Click HERE to read a more detailed job description.

What we're looking for in you

• 1 to 2 years of experience in creative strategy, content, performance marketing or copywriting. Exceptional candidates with less will be considered.

• A genuine understanding of creative strategy. You know what it is, why it matters and how great creative thinking connects audience insight to performance.

• Strong brief writing skills. This is our non-negotiable. You can write a brief that is clear, insightful and genuinely useful to a creative team.

• Good copywriting ability. Scroll-stopping hooks, punchy scripts and headlines that make someone want to keep watching. Your writing is purposeful and platform-aware.

• A real knowledge of what is working on social media right now. You are across Meta, TikTok and YouTube and you have a point of view on why certain content lands.

• An understanding of creative performance metrics. You know why CTR, hook rate and CPA matter, and you are curious about using data to make better creative decisions.

• Organised and able to manage multiple briefs and markets at once. Things don’t fall through the cracks on your watch.

And as always, we’re on the lookout for new Hueligans who love a fast-paced environment and are always striving to be their best. We want people who aren’t afraid to think differently and push boundaries. If you’re all about setting big goals and believe that amazing things happen through creativity and teamwork, you’ll fit right in at Huel!

What do we offer in return?

We know that at times, our teams face demanding pressures, and exceptional effort deserves meaningful rewards. That's why we've created a world-class perks and benefits program designed to support our Hueligans in achieving their best, both professionally and personally, while celebrating the global impact they're making!

Hybrid working - We spend Mondays, Tuesdays and Thursdays in the office together. The remaining two days have the option to be worked from home.

30 days annual leave PLUS bank holidays

Free Huel to keep you going

️ 2 weeks a year to work remotely from anywhere! 

Dog friendly

Paid Volunteering Days

️ Monthly gym membership contribution plus free use of our gym at HQ including free group classes. We will also give you your own nutrition plan!

Free 1-on-1 therapy provided by Self-Space .

Private Medical and Health insurance for you and your loved ones, including free life insurance covering up to 4x your salary

⚡ Electric Car Scheme with onsite charging when you visit HQ

 Cycle to Work Scheme

 Enhanced Family Leave

Workplace Nursery Scheme

Paid Employee Referral Scheme

Biannual events to celebrate success - Have you heard about Huelchella?

We are Hueligans

We know that diversity isn't just important; it’s essential, and it makes us stronger. We're all about embracing our differences, celebrating what makes us unique, and bringing together Hueligans from all walks of life.

Whilst we all share the 7 values of Huel, it’s our individual differences that truly enhance our culture of belonging. We seek out Hueligans from around the world, encouraging authenticity, diverse views, and fresh ideas to create products that our global customers love.

Meet our teams here .