Demand Generation Manager (m/f/d)
ABOUT THIS POSITION
As our Demand Generation Manager, you will own the top segment of the sales funnel and work closely with our sales, marketing and Sales Development Representative (SDR) teams. You’ll plan and execute field events, webinars, social campaigns, and other outreach initiatives which generate high-quality leads. Working under the Global Director of Business Development, you will advertise events, drive attendance, and hand off qualified leads for follow-up, as well as being responsible for reporting.
YOUR TASKS
- Plan end-to-end event programs (trade shows, user conferences, roadshows) across the globe in our key regions (USA, Europe, Middle East and APAC).
- Develop and manage webinar series including topic selection , speaker coordination, promotion, registration, and performance analytics .
- Design and launch targeted social media campaigns (LinkedIn, Twitter, industry forums) to drive registrations and engagement .
- Collaborate with the SDR team to craft multi-channel advertising plans, oversee execution, and track yield .
- Coordinate budgets, vendor contracts, promotional materials, and on-site logistics for seamless event delivery .
- Maintain an events and campaigns calendar, ensuring alignment with broader marketing and sales objectives .
- Analyze campaign metrics ( i.e. registration-to-attendance ratios, cost-per-lead, engagement rates) and continuously optimize process .
YOUR PROFILE
- Diverse degrees are welcome, with exposure to marketing considered a plus.
- 2–4 years of B2B lead generation or event marketing experience, preferably in the technology or oil & gas sector s.
- Proven track record in managing field events and virtual webinars with measurable lead outcomes .
- Strong understanding of social media advertising platforms and best practices for B2B outreach .
- Excellent project-management skills: ability to manage multiple initiatives, vendors, and deadlines .
- Proficiency with CRM and marketing automation tools (e.g., Salesforce, HubSpot, Marketo) .
- Exceptional communication and presentation skills in English .
- Analytical mindset with comfort interpreting data and producing actionable insights .
- Creative problem-solver who thrives on driving creative outreach and engagement tactics .
- Self-starter attitude, able to work both independently and collaboratively across global teams .
- Willingness to travel up to 35% for events and field activities .
About us
We believe robots should do the work humans should not—dull, dirty, and dangerous tasks. The robot industry is experiencing rapid growth, powered by AI, cloud computing, 5G networks and falling cost of robot hardware. We envision a transformative decade ahead similar to the arrival of smartphones. With hundreds of thousands and very soon millions of inspections performed across five continents and software trusted by the world's top energy leaders, we’re not just imagining impact—we're delivering it.
We are a team of roboticists, AI experts, and world champions who grew up programming robots and never stopped developing intelligent autonomy software for collaborative mobile robots. With our diverse team of 70+ people from 25+ different countries, our team is uniquely qualified to revolutionize the industry. Our foundation is strengthened by visionary entrepreneurs and committed investors. Additionally, we work closely with notable partners and collaborators such as AWS, Boston Dynamics, DJI, Ericsson, Google, Intel, Microsoft, Mitsubishi, Nokia, Nvidia, SAP and many more. Together, we are committed to shaping the future of robotics. Are you passionate about robotics and eager to make a difference? Join us and be part of a team that is not just witnessing but actively shaping the future of robotics. Energy Robotics is the place for you. Be at the forefront of this groundbreaking journey!YOUR BENEFITS AT ENERGY ROBOTICS*
Growth & Development
- Annual education budget
- Learn from world-leading robotics experts
- Knowledge-sharing sessions & workshops
- Flexible remote work and workation possibilities
- Support for a standing desk for your home office
- Be part of an international team with over 20 nationalities
- 1:1 sessions with certified psychologists and mental health workshops
- Team events: hackathons, outdoor adventures & more
- Weekly sponsored team lunches
- Support for public transport costs
- Extra employer contribution to company pension scheme
- Allowance for kindergarten costs possible
- ...and more benefits & discounts
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