CREATIVE STRATEGY LEAD

CREATIVE STRATEGY LEAD

We Realise Potential in Your Story

Based in the heart of Shoreditch, we are a multi-platform production company, social media agency, and digital media network who are currently on a quest to find a Creative Strategy Lead to join our Agency team. Is this your next opportunity?

Reporting to the Head of Creative Productions, the Creative Strategy Lead is responsible for developing original content and creative strategies for some of the world's leading brands, broadcasters, publishers and platforms. Working across creative strategy and development, you'll transform audience insight, client objectives, cultural trends and platform behaviours into bold, audience-first ideas.

From responding to briefs and developing original content formats to crafting compelling pitch narratives and presenting creative concepts, you'll play a key role in shaping our creative output and winning new business. The ideal candidate will have a notable background in creative strategy and the development of original content, backed up by a strong portfolio that showcases your best triumphs, creative skillsets, and a diverse range of clients to show cultural and strategic range.

PERKS OF THE JOB

We are proud to be an award winning, B Corp™ Certified workplace with employee wellbeing at the heart of everything we do. We offer hybrid and flexi-time working, mental health and wellbeing programmes, enhanced family leave, interest free financial support and a digital nomad policy that allows you to work from abroad in two one week blocks a year. Plus all the usuals such as pension contributions, annual leave and office perks like free lunches, socials, and health treatments!

HOW YOU'LL SPEND YOUR TIME

• Developing original, insight-led creative concepts in response to client briefs.

• Building creative strategies and campaign platforms rooted in client objectives, audience insight, platform behaviour and culture.

• Translating client objectives, brand positioning, tone of voice and audience insight into distinctive creative ideas, formats and campaigns.

• Developing premium original content formats across social, digital, branded content and broadcast.

• Crafting compelling pitch decks and presentation narratives that communicate strategic thinking and creative ideas with clarity and impact.

• Presenting creative concepts and strategic thinking to clients and internal stakeholders.

• Leading creative workshops and ideation sessions, bringing together cross-functional teams to develop bold, audience-first ideas.

• Collaborating with designers, producers, editors and wider teams to shape and refine ideas from brief through to handover.

• Championing audience-first thinking, ensuring every idea is platform-native, strategically sound and tailored to the right audience.

• Identifying emerging trends, cultural moments and platform innovation to inspire fresh creative thinking and uncover new opportunities for clients.

• Contributing to new business opportunities and the continued evolution of the creative department.
  

WHAT YOU NEED TO SUCCEED
Skills matter, experience is useful, attitude is everything.

• Extensive experience in creative strategy, creative development or original content.

• A strong portfolio demonstrating original thinking across brands, broadcasters, publishers, platforms or agencies.

• A deep understanding of audience behaviour, content strategy and platform storytelling.

• The ability to translate client objectives into bold, culturally relevant creative ideas.

• Exceptional conceptual thinking and storytelling skills.

• Outstanding pitch deck creation and narrative-building skills.

• Excellent presentation and communication skills, with confidence presenting to clients and senior stakeholders.

• Strong understanding of social platforms, digital ecosystems and emerging content formats.

• A collaborative mindset, thriving in cross-functional teams and bringing out the best in others.

• Curiosity, cultural awareness and a passion for creating work that audiences genuinely want to watch, share and remember.
  

LITTLE DOT, BIG IMPACT

We’re probably the biggest studio you didn’t know was fuelling your favourite content. We’ve been one of the top dogs in the digital content space since 2013 (some would say, before its potential was even fully realised). We're proud to work with some of the hottest TV and movie studios, distributors, rights holders, sports federations and brands in the business.

WE ARE COMMITTED

We are committed to fostering a diverse, inclusive, and equitable workplace at Little Dot that reflects our diverse digital audiences and communities we work and live in. We are committed to ensuring every employee feels valued and empowered to contribute their unique perspectives. We welcome candidates of all backgrounds, experiences, and identities to apply to our vacancies, and we strive to create an environment where differences are celebrated, and everyone has equal opportunity to thrive.

USE OF AI IN APPLICATIONS

We value authenticity, and want to get to know you - your thinking, and your originality. While generative AI tools can help refine text, we require your applications to be in your own voice and words. AI cannot be used to generate your responses, and any applications appearing to be entirely AI-generated will not be progressed.

Learn more about us, our values and our commitments please visit our website for more information.