SVP, Data Strategy

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com .

1020 - SVP, Data Strategy - DTA

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

About Choreograph: A Leading WPP Media Brand

Choreograph is WPP’s global data products and technology company. We’re on a mission to transform marketing by building the fastest, most connected data platform that bridges marketing strategy to scaled activation.

We work with agencies and clients to transform the value of data by bringing together technology, data and analytics capabilities. We deliver this through the Open Media Studio, an AI-enabled media and data platform for the next era of advertising.

We’re endlessly curious. Our team of thinkers, builders, creators and problem solvers are over 1,000 strong, across 20 markets around the world.

Role Summary and Impact

As a key member of the Choreograph UK Data Strategy leadership team, the SVP, Data Strategy is responsible for driving transformative growth for a dedicated portfolio of WPP’s largest clients. You will govern the data strategy practice across our EssenceMediacom and OpenMind agency groups, leading a team of VPs and Directors to deliver exceptional client outcomes and commercial success for clients such as Nestlé, Tesco, Boots, and ITV.

In addition to your portfolio leadership, you will serve as the UK practice lead for Commercial & Growth, within Data Strategy. In this capacity, you will work closely with out commercial and growth teams to support our go-to-market strategy for our data products and services, lead data strategy on major new business opportunities, and support the entire UK Data Strategy practice with the commercial frameworks needed to drive revenue. This is a dual-mandate role requiring a leader who can excel at both senior client counsel and strategic commercial development.

Skills and Experience

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust .
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise .

• Portfolio Governance: Own the strategic data relationship and growth plans across the EssenceMediacom and OpenMind client portfolio. Ensure every client has a clear data maturity roadmap, driving innovation and measurable business growth. Act as the senior executive sponsor for key clients.
• Team Leadership & Development: Lead, mentor, and develop a team of four direct reports (VPs, Directors, and Managers) and an overall team of 10, fostering a culture of excellence and curiosity. You will be responsible for orchestrating their efforts to deliver outstanding work and developing them into future leaders.
• Horizontal Leadership (Commercial & Growth): Own the commercial engine for the UK Data Strategy practice. You will be accountable for data strategy's role in winning new business, developing our pricing and packaging, and creating commercial proposals for our most complex data solutions. You will be the central point of expertise for all commercial and growth initiatives.
• Executive Stakeholder Management: Cultivate and manage relationships with senior marketing and data leads at key clients, as well as C-suite stakeholders within our agencies. You will be the face of Choreograph data strategy at the most senior levels of your portfolio.
• Strategic Contribution: As a direct report to the EVP, Data Strategy, you will play a pivotal role in shaping the overall vision, operational effectiveness, and culture of the entire Choreograph UK department.

What You’ll Need

• Extensive experience leading data strategy or analytics functions at a senior level, with a proven track record of managing large, complex client portfolios.
• Demonstrable experience in leading and winning new business pitches, coupled with strong commercial acumen in pricing, scoping, and negotiating data-driven workstreams.
• Proven ability to lead and develop other senior leaders (VP/Director level).
• Exceptional executive presence and communication skills, with the ability to act as a trusted advisor to C-suite level clients and agency partners.
• A strategic mindset with the ability to translate complex data and technology capabilities into clear, commercially viable client solutions.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location

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