Ecommerce Manager

About the Role

Our client is a fast-growing DTC brand that has scaled quickly. They are now looking for an Ecommerce Manager to take full ownership of the website.

This isn't a role where you manage the brand website on the side. The site is the main engine of the business, and this person owns it: the platform, the trading, the CRO, the roadmap. You will report into the Head of Growth and work closely with an in-house design resource and an external web development agency, both of which you will brief and manage day to day.

What you will own

Trading and revenue

• Day-to-day performance of the DTC website, reacting quickly to what the data is telling you

• Subscription management, and the levers that drive retention and lifetime value

• Conversion rate, average order value and the overall shape of the trading calendar

CRO, UX and platform

• The Shopify platform end to end, including the growing list of SKUs and bundles that sit on it

• A live CRO and testing programme, built on real customer insight rather than guesswork

• The web development agency relationship, briefing and holding them accountable for site builds and technical changes

• The in-house design resource, directing their output on web and CRO projects

Data and reporting

• Reporting across revenue, conversion, AOV and the other numbers that matter to the business

• Turning that reporting into clear next actions

What you will bring

Essential

• Solid experience in ecommerce, ideally within a DTC or subscription business

• Strong hands-on Shopify experience, including managing a platform with a high SKU/bundle count

• A track record of driving CRO and conversion improvements through testing

• Comfortable owning and briefing agency relationships

• Strong analytical skills, confident pulling insight out of GA4 and platform data

Desirable

• Experience in a subscription or D2C consumer goods business

• Exposure to international ecommerce growth, particularly in the EU

The Role in Context

The team is small and lean, with growth genuinely core to the business. This role has no direct reports, but you'll have real ownership: briefing and managing the web agency and design team rather than sitting in a queue waiting for resource. It's a role for someone who wants to be close to the numbers and the site, not just overseeing from a distance.

Interested?

If this sounds like your kind of role, we would love to hear from you. Apply now.

Please note that due to the high volume of applications we receive, we are not always able to respond to everyone individually. If you have not heard from us within two weeks, please assume that your application has not been successful on this occasion.

Our client is an equal opportunities employer and welcomes applications from all suitably qualified people regardless of age, disability, gender, gender reassignment, marriage or civil partnership status, pregnancy or maternity, race, religion or belief, sex or sexual orientation. We are committed to building diverse teams and creating an inclusive workplace where everyone can do their best work.