Area Sales Manager
Sector: Food / Ingredients Distribution A well‑established, nationally operating food and bakery ingredients distributor is seeking an experienced Area Sales Manager to manage and grow sales across a defined geographical territory. My client is a market leader within their sector, supplying a broad range of ambient, chilled and frozen products to customers of all sizes across the UK and Ireland. The Role Reporting into senior commercial leadership, you will be responsible for driving revenue and margin growth within existing accounts while identifying and developing new business opportunities. The role is field‑based and requires strong relationship management, commercial planning and execution skills. Key Responsibilities
- Manage, develop and grow a portfolio of existing customers while securing new business within your region
- Deliver agreed sales, margin and budget targets
- Build strong relationships with customers, suppliers and internal teams to maximise opportunities
- Maintain accurate customer records, pricing, product profiles and promotional plans
- Develop structured journey plans and customer segmentation strategies
- Identify and execute sales opportunities within new and emerging market sectors
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