Head of Social Brand - The Diary Of A CEO

HEAD OF SOCIAL BRAND - THE DIARY OF A CEO

COMPANY : FLIGHTSTORY

REPORTING TO : HEAD OF SOCIAL BRAND - ALL SHOWS

BRAND : DIARY OF A CEO

ABOUT FLIGHTSTORY

We are a media company and investment fund, and we’re on a mission to elevate the stories, build the communities, and support the founders that inspire a happier, healthier humanity. We scale creator-led new media IP and operate an investment fund and venture studio.

MISSION

To lead social for the fastest-growing podcast in the world and the number one business podcast globally. You will take full ownership of social storytelling across platforms, shaping the creative vision, content strategy and cultural presence of The Diary of a CEO . This is about building a brand that leads conversation, sets trends and connects deeply with a global audience, not just managing posts, but setting the pace of the entire category.

OUTCOMES

• Launch and lead new social first content formats that are aligned to the brand’s tone and purpose across all The Diary Of A CEO related social platforms.

• Build a best-in-class social ecosystem that grows audience size, engagement and retention, while consistently driving traffic from social platforms to full episodes on YouTube

• Establish a distinct and recognisable brand identity across all platforms that builds trust, loyalty and cultural relevance at scale

WE'RE LOOKING FOR

• Demonstrated success running and scaling large, engaged social audiences, managing online communities, and driving growth on socials for other major creator, media or entertainment brands.

• Strong creative ideation skills with experience developing original content formats tailored for social, especially for TikTok, Instagram Reels, YouTube Shorts, X and LinkedIn.

• Strategic thinking paired with platform fluency, analytics insight, and the ability to connect short-form content to long-form consumption.

WHAT SUCCESS LOOKS LIKE

• Within 6 months, The Diary of a CEO social platforms are more than a clips feed. They’re a vibrant content destination with original formats, deeper brand storytelling, and significant social-to-YouTube viewership uplift. This will in turn lead to continued social growth.

• By 12 months, the show is recognised as the most socially influential podcast globally, with a distinctive identity, a rapidly expanding audience, and consistent long-form growth fueled by a world-class social brand.

YOU'LL THRIVE HERE IF

• You’re as excited by audience signals as you are by storytelling.

• You’re obsessed with where social is going, not where it’s been.

• You prefer systems & experiments over guesswork and data over opinions.

YOUR BACKGROUND MIGHT INCLUDE

• You don’t just know how to make content go viral. You understand how to build brands that matter. You’ve taken social brands beyond basic distribution and transformed them into destination channels.

• You’re deeply familiar with the creator economy, audience psychology, and storytelling at scale. You bring big ideas, operate with high autonomy, and move fast, constantly evolving content to stay ahead of the algorithm and the audience.

• You’ve worked with or led large audience accounts and built strategies that convert attention into action.

LOCATION

Shoreditch, London : We are an in-person-first culture and believe in fostering a vibrant and work environment centred around connection and community.

INTERVIEW PROCESS

Screening Process - Our screening process is designed to assess candidates in a fair way. This gives you an opportunity to share your skills, experience and passion.

Phone Call with the Talent Team - You will share a call with our talent team who will answer any questions you have about the role, our business and any next steps.

1st Interview - This first stage will involve meeting your potential manager and team members.

2nd Stage Interview - Task - Through the task round you get an insight into the day to day responsibilities of the role and we get the opportunity to understand how you work.

Final Stage Interview - The final interview involves meeting a Senior Stakeholder in the business.