Community Manager - Weekend Cover (Freelance)

Who are Coolr?

We’re an independent social media agency and team of creatives, social experts, content publishers and change makers.

Completely wired into popular culture, our work connects brands with their audiences at scale. With clients such as Burger King, Lidl, Deliveroo and Compare the Market (to name drop a few) our aim is to be the biggest social agency in the world.

With 70% growth last year the agency is growing at a rapid rate but we’re only just getting started… In 2026 we have ambitious plans for our agency and to truly become the stand-out social agency in the UK, the US and beyond.

We have a strong platform for growth and have made great strides forward – now we really want to take things to the next level.

About the role:

We’re looking for a freelance Community Manager to support one of our brands at the weekend, engaging with culture-led, trending content across TikTok and Instagram. You’ll help ensure the brand shows up authentically in relevant conversations beyond its own channels, with a sharp eye on trends, tone of voice, and social-first culture.

This role covers 3 hours total across Saturday and Sunday, keeping the brand active and responsive over the weekend.

The job

Proactive Engagement

• Actively comment on trending content across social platforms, with a strong focus on TikTok

• Conduct daily searches for brand-related content and keywords to spot engagement opportunities, including active campaigns

• Monitor and engage with user-generated content (UGC) and influencer posts

• Reshare relevant TikTok content to amplify reach and community involvement

• Adjust keyword searches in line with ongoing marketing campaigns or brand sponsorships

Reactive Engagement

• Take part in daily content sweeps to identify and flag real-time moments for brand engagement

• Work closely with the social creative team to reshare approved UGC on Instagram Stories

• Jump on viral trends and conversations to keep the brand culturally relevant and top-of-mind

Social Listening

• Monitor social channels for potential issues, including negative sentiment or emerging risks

• Flag and escalate any concerning comments or content to the appropriate internal teams promptly

What we are looking for

• A genuine passion for social media, with a deep understanding of TikTok and Instagram trends, culture, and tone of voice

• Proven experience in community management, ideally within a fast-paced agency environment

• Strong copywriting and storytelling skills, with the ability to craft engaging, real-time copy that resonates with diverse audiences

• Confident communicator with excellent attention to detail and a flair for writing with personality

• Proactive and confident in managing a brand voice, adapting tone of voice across platforms

• Experience in proactive and reactive crisis management within social communities, including escalation where needed.
  

Coolr Culture:

We are one team. Regardless of what you work on at the agency, we will help and support each other on everything. The goal is to turn our clients into rockstars by creating ground-breaking, award-winning and impactful campaigns for them. The team culture is to push out of our comfort zones to strive for excellence whilst allowing everyone to embrace their true selves and tap into their potential.

Coolr DE&I

Our approach to DE&I at Coolr is simple: create a safe and inclusive environment for people to be authentically themselves. By embracing this culture, it gives space to people to be more creative, innovative, and successful which will drive us in our mission of becoming the world’s best social media agency. Whilst we are proud of our current position and the work we do to support a thriving and diverse workplace, we always know we can do more to not only create change here at Coolr, but in our industry as a whole.