Director, Digital Implementation
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com .
1754 - Director, Digital Implementation
ABOUT WPP & OPENDOOR
At WPP, we’re constantly reinventing the future of creativity on an ever-broader canvas, bringing together unrivalled talent, resources and skills to provide an integrated offer of communications, experience, commerce and technology.
Over the last decade, we have developed a dedicated global client practice with the mission of accelerating WPP’s impact for our largest clients by bringing them the best of WPP. Each team is custom-built around a client’s specific needs and challenges, providing easy access to the right capabilities. And that’s why we’ve built OpenDoor for Amazon .
OpenDoor is a unique integration of the best of WPP and Amazon – building on their respective strengths and visions. Whether at WPP or at Amazon, every project is an OpenDoor on new possibilities. Anything and everything can be an opportunity for our people to drive impact – for them to innovate, learn, thrive, and occasionally fail too.
The unique OpenDoor partnership model is built to deliver next level Productivity, fueled by our industry-leading approach to People, Platforms, and Process. OpenDoor spans across all WPP agencies and disciplines such as media, business consultancy, communications and brand strategy, tech and commerce, public relations, and production.
OpenDoor’s values are built from Amazon’s own 16 Leadership Principles , and WPP’s core values of Open, Optimistic and Extraordinary. Together, when WPP’s Creative Transformation meets Amazon’s next-level customer centricity, our people come together to challenge and impact what’s done today and build a better future.
By joining OpenDoor, not only are you joining a cross-function team partnering with one of WPP’s top five global clients, but you are also taking a step to challenge yourself and the world around you every day, working in the most unusual way on some of Earth’s most ambitious opportunities in marketing, tech, media, business, and creativity.
ABOUT THE ROLE
We are searching for an experienced and forward-thinking individual to join our OpenDoor team as a Digital Implementation Director. This is a Full-time position based in [Location].
The Digital Implementation Director is responsible for delivering and managing Prime Video EU’s direct partner media strategies across key partnerships including Spotify, LG, Samsung, Acast, Hearst and other strategic collaborators.
This role operates at the intersection of strategy, activation, governance and commercial performance. It ensures that digital execution is structured, scalable, commercially efficient and aligned with Prime Video’s broader growth ambitions.
Beyond delivery, this role plays a leadership function across digital activation, partnering closely with Channel Directors and the Warsaw activation team to design processes, implement operational change, and elevate execution standards across markets.
RESPONSIBILITIES
- Lead delivery of Prime Video EU direct partner strategies, translating annual and bespoke media plans into structured, high-quality digital activation across key partners including Spotify, LG, Samsung, Acast and Hearst.
- Own digital governance across markets, ensuring consistent implementation standards, taxonomy discipline, QA frameworks and operational excellence across Prime Video EU.
- Design and implement scalable activation processes, reducing manual friction, improving accuracy, and embedding structured workflows in partnership with Channel Directors and the Warsaw activation team.
- Oversee and optimise the Warsaw activation model, clarifying ownership, improving handovers, and ensuring efficient resource allocation aligned to campaign volume and complexity.
- Provide senior client leadership, guiding Prime Video stakeholders through data-driven decision making in annual plans and bespoke strategies, offering independent and commercially sound recommendations.
- Drive commercial performance and efficiency, leveraging media economics, deal structures, joint business plans, resource planning and technology investment to improve profitability and delivery outcomes.
- Champion innovation and Agentic AI integration, partnering with reporting and data teams to evolve AI-enabled workflows, automation initiatives and performance governance frameworks.
QUALIFICATIONS
- Experience in digital media activation, implementation or performance leadership roles.
- Strong expertise across programmatic, social, video and direct media partnerships.
- Experience leading multi-market teams and offshore activation hubs.
- Demonstrated experience designing operational processes and driving change.
- Strong commercial understanding of media economics, deal structures and profitability levers.
- Confident in client-facing environments and able to influence senior stakeholders.
- Analytical mindset with the ability to translate performance data into strategic direction.
- Experience working with large enterprise clients, ideally within entertainment, tech or e-commerce sectors.
BONUS POINTS
- Experience working directly with Amazon or Prime Video.
- Exposure to AI-enabled reporting or automation initiatives.
- Experience restructuring or scaling activation teams.
- Background in both agency and in-house environments.
BENEFITS OF OPENDOOR
- Unparalleled Access: Gain direct experience working with one of the world's most innovative and influential companies.
- Mentorship & Training: Receive guidance from experienced professionals at both WPP and Amazon.
- Cutting-Edge Technology: Utilize industry-leading tools and platforms, including WPP Open.
- Data-Driven Environment: Develop your analytical skills and contribute to data-driven decision making.
- Global Impact: Be part of a team that is shaping the future of marketing on a global scale.
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.Please note this is a UK based role and requires individuals to have the right to work in this location
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