4041: EMEA Mid-Market Marketing Manager

Job Description

Title: EMEA Mid-Market Marketing Manager

Location: London

N.B: London based only. Not looking for candidates outside UK

Accenture is a leading global professional services company, providing a broad range of services in strategy and consulting, interactive, technology and operations, with digital capabilities across all of these services. With our thought leadership and culture of innovation, we apply industry expertise, diverse skills and next-generation technology to each business challenge.

We believe in inclusion and diversity and supporting the whole person. Our core values comprise of Stewardship, Best People, Client Value Creation, One Global Network, Respect for the Individual and Integrity. Year after year, Accenture is recognized worldwide not just for business performance but for inclusion and diversity too.

“Across the globe, one thing is universally true of the people of Accenture: We care deeply about what we do and the impact we have with our clients and with the communities in which we work and live. It is personal to all of us.” - Julie Sweet, Accenture CEO

Together, we’re building something new, something brilliant, something bold as Accenture prioritizes the Mid-Market as a driver of growth - and we want you to join us. Day in and day out, we build and broaden relationships with Mid-Market clients to expand our perception, relevance, brand love, and most of all, help our clients create 360° value.

We will execute comprehensive marketing strategies and communication plans that target the mid-market segment, driving client relationships, reputation and revenue. We will use leading technologies, lead with data and insights, and deliver best-in-class returns on investment. In doing so, we’ll become our own best credential - inside Accenture and out in the world.

So why you?

You exemplify client-centricity! You always do the right thing. You lead with excellence, confidence and humility. You act as a true partner. You care deeply for people. You have an unwavering commitment to inclusion and diversity. You have the courage to change. You actively innovate.

And most of all, you want to grow your career and believe Accenture is the place where you can achieve your professional and personal aspirations.

Key Responsibilities

• Work with the EMEA Mid-Market Captain to design, execute and lead integrated marketing and communications strategies for Accenture’s Mid-Market clients
  
• Build marketing and client relationship plans for the UK Mid-Market and support the cluster lead in the UK to find new clients, expand relationships, drive revenue and enhance reputation for a defined set of focus industries.
  
• Curate content, experiences and account-originated campaigns
  
• Researching what we need to know about our key buyers, using tools like LinkedIn Sales Navigator to drive into new segments
  
• Using Accenture’s SynOps and other leading marketing technologies to help us know and prioritize our work
  
• Measuring our marketing against agreed-upon metrics and using data and analytics for continuous improvement.
  

• Drive impact across our priority target accounts in the 5 industry groups

Preferred Qualifications

• Experience: Minimum 8 years as a Senior Marketing Manager or in ABM (Account-Based Marketing), demonstrating strong strategic acumen, business acumen, and data/analytical skills. Experience working in Mid-market (Small and Medium Enterprise) B2B Marketing is also essential.
  
• Technical Skillset: Proficiency with CRM systems (e.g., Salesforce, HubSpot), Marketing Automation Platforms (e.g., Marketo, Eloqua), Syn Ops, MMS, and experience in generating leads through a Demand Generation Engine. Strong command of Excel, PowerPoint, and Microsoft Office Suite is also required.
  
• Background: A pure marketing background is preferred, rather than a primary focus on sales.
  
• Industry: Ideally, experience in Marketing within a telecommunications or a software & platform companies
  
• Marketing knowledge and industry experience in Banking, Insurance, Industrials, CRT (Consumer, Retail and Travel), Communications, Media & Technology, or Resources
  
• Experience driving demand generation, lead generation and sales through targeted marketing campaigns.
  
• Full-funnel marketing experience and skill set. Demonstrable experience in using different channels, including events, social media, email and direct mail.
  
• Brilliant project management skills and ability to manage multiple projects in a deadline-driven environment
  
• Strong written and oral communication skills, with ability to present and convey ideas clearly and persuasively at all levels
  
• Strong stakeholder management skills and ability to operate and build relationships at senior levels within a large, matrixed organization
  
• Team player with great interpersonal and collaboration skills
  
• Creativity, flair and innovation in how to achieve differentiation for campaigns
  
• Enthusiasm, passion for marketing and can-do attitude
  
• Strong data-driven mindset and analytical skillset
  

Technical skills

• Experience with Salesforce or similar client relationship management platform desirable, (e.g., managing client interactions, reporting, campaign set up)
  
• Experience using Eloqua (or similar email platform) desirable
  
• Good knowledge of Microsoft PowerPoint and Excel
  
• Design skills are nice to have, but not essential

Our Commitment to You

• Your entrepreneurial spirit and vision will be rewarded, and your success will fuel opportunities for career advancement.
  
• You’ll make a difference for some of the world’s leading companies who are Accenture’s clients.
  
• Opportunities to learn daily through training, assignments and collaborating with experts across the company.
  
• Access to leading-edge technology.
  

Qualification

What’s in it for you

At Accenture in addition to a competitive basic salary, you will also have an extensive benefits package which includes 30 days’ vacation per year, private medical insurance and 3 extra days leave per year for charitable work of your choice!

About Accenture

Accenture is a leading global professional services company, providing a broad range of services in strategy and consulting, interactive, technology and operations, with digital capabilities across all of these services. We combine unmatched experience and specialized capabilities across more than 40 industries - powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. With 509,000 people serving clients in more than 120 countries, Accenture brings continuous innovation to help clients improve their performance and create lasting value across their enterprises. Visit us at

Accenture is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation, or gender identity, or any other basis as protected by applicable law.

Application Deadline: Ongoing

Accenture reserves the right to close the role, if a suitable candidate be found.

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Locations

London

Additional Information

Equal Employment Opportunity Statement

All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.

Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.

Accenture is committed to providing veteran employment opportunities to our service men and women.

Please read Accenture’s Recruiting and Hiring Statement for more information on how we process your data during the Recruiting and Hiring process.

About Accenture

We work with one shared purpose: to deliver on the promise of technology and human ingenuity. Every day, more than 775,000 of us help our stakeholders continuously reinvent. Together, we drive positive change and deliver value to our clients, partners, shareholders, communities, and each other.

We believe that delivering value requires innovation, and innovation thrives in an inclusive and diverse environment. We actively foster a workplace free from bias, where everyone feels a sense of belonging and is respected and empowered to do their best work.

At Accenture, we see well-being holistically, supporting our people’s physical, mental, and financial health. We also provide opportunities to keep skills relevant through certifications, learning, and diverse work experiences. We’re proud to be consistently recognized as one of the World’s Best Workplaces™.

Join Accenture to work at the heart of change. Visit us at .