Product Marketing Manager (all genders)
TeamViewer provides a leading Digital Workplace platform that connects people with technology—enabling, improving and automating digital processes to make work work better. Our software solutions harness the power of AI and shape the future of digitalization.
We believe that our diverse teams and strong company culture are key to the success of our products and technologies, that hundreds of millions of users around the world and around 645,000 customers across all industries rely on. With more than 1,900 employees worldwide, we celebrate the unique perspectives and talents that each individual brings to the table and foster a dynamic work environment where new ideas thrive. Are you ready to join our team and make an impact?
Responsibilities
Marketing and Tech are your passion? We are one of the hottest global software companies in the world, and we are looking for top talent to help us create a world that works better.
As the Product Marketing Manager, you will develop and direct all end-to-end product marketing initiatives. You will also understand the details and nuances of the product’s market intimately, customer needs, buyer personas, and overall financials and KPIs to strategically position our products for different segments like global carriers, MSPs, alliances, and other partners.
Customer Focus: Partner with the product management team to champion the customer’s voice from strategic decision making to tactical activities
Market Research & Analysis: Conduct market and customer research to refine our target markets, segments and personas. Turn those data points into actionable insights that the rest of the organization can get behind
Positioning and messaging: Define the strategic positioning for our products, develop the value propositions and the master messaging for which all other assets derive
Marketing Content and Communications: Create and contribute to high-value audience-centric multi-channel content like blogs, presentation decks, demos, whitepapers, webcasts/videos, and marketing campaign assets. Able to brief and ideate with content and campaign teams to deliver high impact internal/external content
Product launch management: Manage the launch framework for product releases, including GTM plans, assets and campaign recommendations
Go-to-market & Sales Enablement: Act as a GTM partner to Sales, Partner and Alliance teams by creating sales enablement assets (presentations, battlecards, use-case narratives), supporting competitive positioning, and ensuring teams can confidently communicate product value across segments
Cross departmental Collaboration: Lead quality conversations which develop consistency across product design, language and messaging, with an unwavering focus on the customers
Requirements
3+ years of marketing experience gained at an international SaaS company with a focus on SMB, SME and MSP business
2+ years of product marketing experience with a solid understanding of customer and market requirements, trends, and developments in the IT industry
A natural story-teller with the proven ability to synthesise complex concepts
Excellent writing and presentation skills, comfortable presenting regularly to internal and external audiences (Native proficiency in English; additional languages are a plus)
Enthusiasm for embracing the unknown, from innovative products to developing new processes
Strong interpersonal skills with the ability to interact and influence effectively across departments, particularly Sales, Product and Marketing teams
Hands-on mentality, enjoys working in a team environment with cross functional stakeholders
Detail-oriented, well organized and efficient at managing multiple projects simulatenously
What we offer
Onsite Onboarding in our HQ office for an optimal start
Great compensation and benefits packages including company achievement bonus or sales bonus, company stocks and regular salary reviews
Premiums for the private pension plan ( BAV ) up to the maximum amount are topped up by TeamViewer
Public transport friendly offices
Option to lease an e-bike (Germany only)
Special terms for local gyms
Access to Corporate Benefits platform with many discounts
Regular Team events and company-wide celebrations
Open door policy , no dress code rules, frequent all Hands and Leadership Lunches
Hybrid and Flexible work time with up to 50% home office
Work From Abroad Program allowing up to 40 days of work outside your contracting country
We celebrate diversity as one of core values, join and drive one of the c-a-r-e initiatives together with us!
TeamViewer is an equal opportunities employer and is committed to building an inclusive culture where everyone feels welcome and supported. We C-A-R-E and understand that our diverse, values-driven culture makes us stronger. As we continue to grow as a company, we also focus on enabling our employees to grow both personally and professionally. We are proud to have an open and embracing workplace environment that will empower you to be your best no matter your gender, civil or family status, sexual orientation, religion, age, disability, education level, or race.
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