Global Brand Manager Old El Paso

Great things are happening in the Europe and Australia (EUAU) region. Each day, our 2,500 plus colleagues bring their passion to our offices, manufacturing sites, R&D center, and commercial/distributor markets across Europe, Australia, and New Zealand. We are energized by over 150 years of bringing people together with the food they love. With beloved brands Old El Paso, Häagen-Dazs, Nature Valley, Betty Crocker, Fibre One, Latina Fresh and more, we are on a mission to become the undisputed growth leader in food for EUAU. In a world that’s ever-changing, we look to stay ahead and seek people who share our love of food and are hungry to shape the future.

Old El Paso is the global leader in Mexican food, loved by millions of households worldwide — and we’re stepping up our game to shape the future of our brands.

As Brand Manager in our Brand Development Team, you’ll play a key role in driving international growth through innovation, geo-expansion, and right-size, right-price formats. You’ll also be the Green Giant brand champion , leading strategy and plans, while managing Pancho Villa for our Swiss partner, Migros.

This is a hands-on, global role where you’ll manage projects end-to-end, collaborate across markets, and own budget responsibility. If you’re passionate about building iconic brands in a fast-paced, international environment, this is your chance to make a real impact.

What your role is

As Global Brand Manager , you’ll be at the heart of driving growth for our brands across international markets. You’ll lead line extensions, geo-expansion, and Price Pack Architecture (PPA) projects , delivering end-to-end product solutions — from formula to pack — with the support of a strong cross-functional team.

You’ll act as the key contact for Green Giant and Pancho Villa , shaping their future growth pipelines through PPA, CSR initiatives, and gap-fill opportunities that leverage our existing portfolio. Working closely with markets and operations, you’ll explore new ways to meet consumer needs while ensuring feasibility and speed to market.

Collaboration will be central to your success: you’ll partner with our Category Manager and wider Brand Development Team to craft compelling customer materials that secure strategic buy-in and sell-in. You’ll also own budget management , ensuring forecasts and reconciliations are accurate and up to date, while coordinating marketing processes such as sample management.

Finally, you’ll play a key role in our annual planning milestones , helping to set priorities and mobilize teams behind clear innovation and renovation objectives — all while keeping our brands at the forefront of consumer choice.

What you will bring to the team

We are looking for someone with high passion for consumers and a love of our brands. You will be a fast learner who’s able to get up to speed quickly and feels comfortable working in an autonomous (and mostly virtual) environment.

With 2–4 years of brand management experience , you’ll already have proven success in core areas such as project management, NPD/renovation launches, packaging development, budget ownership, and performance tracking. You’ll also bring commercial and financial acumen , with an understanding of profitability drivers and the confidence to make decisions that balance creativity with business impact.

What’s in it for you?

Work with Heart - offers us flexibility that also requires partnership to ensure we regularly come together in person for those moments that help drive our business forward. Our hybrid work policy means an average of 2 days per week in the office with the opportunity to finish at 15:00 on Fridays.

Wellbeing - We want our people to feel well and thrive, for this we offer free Headspace account for you and up to 5 friends or family members, ongoing activities, Employee Assistance Program and more.

Bonus - Our people are at the heart of what makes General Mills great, so when goals are reached, you'll be rewarded through our bonus scheme.

Health & Dental Insurances – All colleagues get the opportunity to join our insurances from day one.

Family & Carers Leave - Every family is unique. Our approach allows every family to have the opportunity to spend quality time-off to support them from the point of birth or adoption to care, with enhanced covers.

Enjoy other perks like enhanced pension contributions, subsidised canteen, access to both peer-to-peer recognition and discount platforms, 2 extra days for volunteering work, and more...