Senior National Account Manager

Founded in 2003 Wasabi's vision is to lovingly create and serve delicious Asian food for a busy nation.

Wasabi now has 39 thriving restaurants across London and major UK cities and 4 in New York and in 2019, we introduced Wasabi Home Bento to the grocery channel, launching exclusively in Sainsbury’s. Building on that success, the grocery business broadened its reach to Tesco in September 2022, followed by exciting launches in Co-op and Morrisons in 2024. Wasabi grocery has seen phenomenal growth and is now a £62m RSV brand. Wasabi proudly stands as the No. 2 chilled ready-meal brand in the market, consistently attracting new customers to the category through an innovative East Asian range.

Wasabi’s menu is celebrated for its unique character, exceptional freshness, and bold flavours. Our diverse range is designed to delight a wide audience, delivering both comfort and excitement with every bite.

We have an ambitious 5-year growth strategy, focusing on new restaurants, franchise partnerships, and international expansion.

As we prepare for our next phase of growth and innovation, we have an incredibly exciting opportunity for a Senior National Account Manager to join our Grocery Team based in Park Royal.

The Role:

You will be responsible for managing and driving the growth of our key
retail accounts, while also supporting the Grocery head of sales on the wider management
if business KPIs.

Key Responsibilities:

Collaborate with retailers to agree upon and implement mutually beneficial annual business plans.


Own and manage the commercial P&L, ensuring budget adherence and strategic investment to drive sustainable business growth.


Conduct sales analysis and reporting to craft compelling data-driven stories, evaluate promotional effectiveness, and optimize portfolio mix to enhance margin.


Lead trade marketing initiatives to deliver best-in-class brand activation in-store, with a strong focus on return on investment (ROI). Partner with marketing delivering 360 campaigns.


Lead monthly M2 meetings and maintain ongoing forecasting responsibilities for your accounts.


Work with the account exec to plan, execute, and report on field sales activity relevant to your account.


Contribute to the growth of the grocery business by identifying, analysing, and presenting new opportunities across products, channels, and customers.


Apply strategic thinking to the broader P&L, influencing key business decisions across areas such as case sizing, new product development (NPD), packaging, and supply chain.


Support the development and implementation of key processes and business control documents to enhance operational efficiency.


Support the onboarding of new customers, ensuring a smooth and effective transition.


Take ownership of strategic business projects (e.g., waste reduction), acting as the lead where required.


Stand-in for the Head of Grocery Sales when required, ensuring continuity of leadership and performance.


ESG Commitment: understand and integrate Wasabi Seiyaku (ESG pledge) into Grocery commercial planning, ensuring that key sustainability and social responsibility commitments are considered. Specifically, you will be responsible for reporting and positively influencing retailer waste in your accounts.

Our Requirements:

Previous experience in branded FMCG account management, with a proven track record managing accounts across the top four major UK retailers.


Strong commercial background with a solid understanding and appreciation of cross-functional business areas.


Commercially astute with excellent negotiation skills and a strategic mindset.


Demonstrated ability to build strong, trusted business relationships while developing and implementing creative, sustainable, and mutually profitable solutions.


Exceptional organizational and project management skills, with a proven ability to manage multiple priorities effectively.


Strong analytical capabilities, with the ability to interpret data and insights to identify opportunities and solve problems.


Proven leadership experience, with a history of successfully leading initiatives or teams.


A consistent record of delivering outstanding business results and exceeding commercial targets.


Ability to influence and engage key internal and external stakeholders at all levels.


Passionate, driven, and highly motivated by success and continuous improvement.

In Return we provide:

A great working environment


Pension scheme


Target Bonus


Refer A Friend Scheme


Free Sushi or hot food (vegan options available)


50% discount in our Branches


Employee Assistant Programme


(email address removed) (a service providing health and wellbeing support)


Long Service Awards


Wagestream - a financial wellbeing benefit that lets you access your pay as you earn it in real time and manage savings


Life Assurance


Cycle To Work


Free on-site parking


A variety of discounts (shopping, food & drink, entertainment and health & fitness) through Perkbox and


The opportunity to develop your skills within a growing company.

Our people make us who we are. If you're looking for an exciting challenge and this sounds like the job for you please apply today as we can't wait to hear from you.

COME ROLL WITH US