Head of Broker Distribution

Jensten is entering an exciting new chapter following the investment from Bain Capital, accelerating our growth ambitions and strengthening our position as one of the UK’s leading independent insurance groups. This investment supports our mission to scale, innovate, and continue delivering exceptional value to our broker partners and customers.

With a strong portfolio of specialist insurance products and a rapidly expanding national footprint, we partner with brokers across the UK to deliver market‑leading propositions and top‑quartile service. Everything we do is shaped by our values — Caring, Curious, Skilled and Bold — and we’re looking for leaders who bring these to life every day.

This is a remote role with the expectation of regular travel to our London office and other Jensten locations across the UK when required, ensuring strong collaboration with colleagues, stakeholders and broker partners.

The Role

As our Head of Broker Distribution , you will shape, lead and deliver the distribution and sales strategy for Jensten Products across our UK broker partner channel . You’ll be accountable for achieving growth, retention and profitability targets across our product sets, while ensuring brokers receive top quartile service and support.

This is a highly visible, strategic position—working closely with senior leadership, underwriting, product, marketing and data teams to influence proposition development and strengthen our broker relationships.

Key Responsibilities

• Set and deliver the sales and distribution strategy for Jensten Products, focusing on new business, penetration, new product launches, retention and rate to meet GWP, income and EBITDA targets.

• Develop and continually refine a clear, segmented broker proposition that supports business unit trading plans and the wider broker lifecycle strategy.

• Lead, develop and support the distribution team, promoting learning, performance and a collaborative, high impact culture.

• Work closely with product producing teams to shape campaigns and trading activity that drive growth and profitability.

• Use Salesforce and other insights to ensure strong broker service, high‑performing sales activity and effective marketing execution.

• Build a detailed understanding of our brokers, products and market trends to influence product development and identify new opportunities.

• Partner with Marketing to deliver regular, relevant campaigns and materials that grow engagement, strengthen our brands and support budget delivery.

• Support underwriting profitability by educating brokers on target business, managing poor quality performance and maximising opportunities with profitable brokers.

• Champion top quartile broker service by measuring NPS and feedback, driving ongoing improvements with stakeholders across the business.

• Work across the Jensten Group to share best practice, build strong relationships and drive consistency in underwriting, product development and distribution.

About You

You’ll be an experienced and commercially minded distribution leader who combines strategic thinking with strong operational delivery. Passionate about building strong broker relationships, you use data, insight and curiosity to drive performance and spot new opportunities. Above all, you lead with confidence, care and ambition — operating at pace, inspiring your team and championing Jensten’s values in everything you do.

You’ll be or have:

• Deep experience in broker distribution, business development or commercial leadership within the insurance market.

• A proven track record of delivering growth, profitability and strategic outcomes.

• Strong understanding of insurance products, propositions, pricing and underwriting principles.

• Expert relationship building skills—credible, collaborative, and able to influence at senior levels.

• A detailed approach, able to interpret insights and apply them to commercial decisions.

• Inspirational leadership qualities with the ability to build, coach and empower a high-performing team.

• A strategic mindset combined with strong operational execution.

Rewards & Benefits

When you join us, you can expect a supportive culture and an attractive range of rewards and benefits which include:

• Competitive salary with an annual pay review, and company bonus scheme.

• 27 days annual leave (includes a day off for your birthday and another for a religious holiday of your choice) + bank holidays

• Auto enrolment into our excellent pension scheme

• Flex-benefits- A range of flexible benefits to choose from, that are most important to you

• Group Life Assurance cover

• 3 months Maternity, Paternity & Adoption leave all fully paid

• Professional qualification study support relevant to your role and career

• Perks at work- amazing discounts on cinema tickets, meals out, luxury items etc.

• Holiday purchase scheme- up to 5 days annually

About Us

Jensten is one of the UK’s leading insurance intermediary groups, known for putting clients and people first. Since launching in 2018, we’ve built a standout business in a crowded marketplace — combining scale, deep technical expertise and entrepreneurial spirit.

Operating through six specialist divisions — Network Broking, Regional Broking, Schemes Broking, Specialist Lines, London Market Broking and Underwriting — we deliver tailored insurance solutions directly to clients and through a network of trusted third‑party broking partners.

Thanks to strong organic growth and a strategic acquisition programme, Jensten is now a Top 10 Independent Broker, placing more than £650 million GWP into the market. We employ around 1,000 colleagues across 35 locations and support 85 entrepreneurial franchise holders nationwide.

Our purpose — “Protecting today, empowering tomorrow” — reflects the role we play for our clients, our communities and each other. Our people bring this to life every day through our values: Caring, Curious, Skilled and Bold.

We sit in a unique space between large consolidators and local brokers — big enough to offer capability and influence, yet agile enough to maintain the culture, autonomy and client focus of a truly independent business.