Area Sales Manager

We are working with a leading UK distributor within the electrical products industry who are looking to appoint an experienced Area Sales Manager for the London Region.

This is a field-based role, spending most of your week out with customers and prospects, supported by an excellent internal sales and management team. If you’re driven, target-focused, and thrive on building strong customer relationships, this could be the ideal next step in your sales career.

The Role

As Area Sales Manager, you’ll take ownership of your region — maintaining existing relationships while driving new business opportunities across multiple sectors.

Key Responsibilities:

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Promote and sell a wide range of electrical and industrial products to M&E contractors, OEMs, and distributors.

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Manage and grow an existing customer base while developing new accounts.

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Represent the business at trade shows and industry events.

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Work collaboratively with internal sales and management teams to ensure excellent customer service.

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Plan and manage your time effectively to maximise sales opportunities within your territory.

About You

You’re a confident and personable sales professional with strong relationship-building skills and a commercial mindset.

You’ll bring:

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A proven track record in B2B field sales — ideally within electrical wholesale, manufacturing, or distribution.

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Excellent communication and negotiation skills.

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Strong self-motivation and the ability to work independently.

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Good planning and territory management skills.

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A positive, professional, and outgoing attitude

The Package

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Competitive salary (DOE)

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Company car

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Company pension

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Ongoing training and development

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Long-term career progression opportunities

This is a great opportunity to join a market-leading organisation with strong brand recognition, a supportive team environment, and a reputation for delivering quality products and service.

If you’re an ambitious Area Sales Manager or External Sales Executive looking to take the next step, get in touch for a confidential chat or apply today