CONTENT PLANNER

ROLE SNAPSHOT

Found is looking for a Content Planner to bring clarity to complexity.

You turn ambition, data, and business goals into a structure that creative teams can actually work with. You translate performance requirements and business objectives into a content ecosystem that makes sense. Channels, formats, cadence, and campaign moments are chosen with intention and based on digital media best practices.

This is a role for someone who believes great work doesn’t happen by accident, but through thoughtful systems, clear frameworks, and intelligent planning. It carries real influence. Your thinking shapes how ideas travel from strategy to execution, how work shows up in the world, and how creativity and performance reinforce each other in practice.

You’ll join a newly established team within a growing performance marketing agency, with an initial focus of around 50 percent on a core client and the remainder supporting new and emerging business. As the client roster grows, your role scales across accounts, giving you the opportunity to grow within the agency and follow a clear path to career progression.

KEY RESPONSIBILITIES

Build and own the content system Own the content calendar, content pillars, format logic, cadence, and timing across channels and markets. Define campaign moments that align with business objectives, distribution logic, and publishing environments.

Translate data into creative building blocks Turn performance data, channel requirements, and business priorities into clear, usable creative briefs. Interpret results into content implications and optimisation opportunities that teams can act on.

Shape ideas for real-world delivery Work closely with the Art Director and creative team to shape ideas that fit publishing environments, formats, and distribution contexts, ensuring concepts are built for the real world, not just how they look in decks.

Connect strategy, execution, and performance Provide connective input into creative execution, paid media strategy, and performance optimisation. Support performance teams by helping translate results into content implications, and ensure planning decisions align across disciplines.

Anchor client and team communication Maintain regular contact with day-to-day client stakeholders. Participate in larger meetings alongside senior creative and account leads, supporting alignment, clarity, and shared direction. Translate feedback and requirements back into the team clearly and calmly.

Authority & Ownership

You own:

• The content calendar.

• Definition of content pillars and format logic.

• Timing and framing of campaign moments.

• First draft of content briefs.

& input on creative execution, paid media strategy and performance optimization in a connective capacity. You will be in regular contact with day-to-day client stakeholders and support senior creative and account leads in larger meetings.

COMPANY RESPONSIBILITIES

• Consistently follow company and team processes, ensuring alignment and efficiency across all projects.

• Utilise company platforms (such as Asana, Float, and other internal tools) effectively to manage tasks, resources, and workflows.

• Log time accurately and on schedule, providing transparency and supporting operational planning.

• Promote and uphold Found’s values and culture, acting as an inspiring, supportive, and accountable team member or leader.

• Ensure consistent, high-quality service delivery that enhances Found’s reputation and strengthens client trust.

• Maintain an up-to-date understanding of Found’s technology, products, and services, ensuring these are applied effectively in your role.

• Stay informed of industry standards, innovations, and emerging approaches in digital marketing, applying relevant insights to client and agency work.

BEHAVIOURS IN THIS ROLE

• Strategic & Commercially Astute : Connects the dots between client business goals, digital opportunities, and agency capabilities.

• Trusted & Respected Partner : Builds meaningful, long-term relationships through honesty, consistency, and a deep understanding of client challenges.

• Calm Under Pressure : Brings a stabilising presence in high-stakes or complex client environments; provides clarity when it’s most needed.

• Collaborative Influencer : Works across teams to align thinking, inspire buy-in, and move ideas forward.

• Proactive & Resourceful : Spots opportunities and challenges early; takes initiative to improve, resolve, or drive momentum.

• People-Focused Leader : Guides teams with clarity and compassion; sets high standards while encouraging growth and autonomy.

• Narrative-Driven Communicator : Crafts compelling stories from performance data and client insights — delivering value beyond metrics.

EXPECTED EXPERIENCE

• 2–3 years in content, social, or planning roles.

• Experience as a social media manager, content strategist, or in a similar role on the agency or brand side.

• Hands-on exposure to publishing, paid media environments, or performance feedback loops.

• Strong working knowledge of SEO, organic and paid media channel best practices.

• Comfort working closely with creatives, performance specialists, and clients.

WHAT SUCCESS LOOKS LIKE

• Creative teams know what they are making and why.

• Performance teams get content that fits channels and objectives.

• Calendars guide work rather than decorate decks.

• Clients experience a cohesive, brand-building presence throughout the year.

• The team spends less time reacting and more time executing well.

This role won’t fit if you:

• Default to heavy frameworks that do not improve output.

• Confuse planning with control.

• Over-index on made-up moments or generic calendars..

PERKS AND BENEFITS

• Dynamic, Flexible Working 🏠
  Work is what we do, not where we do it. We believe in having a working environment where we thrive and can do our best work, whether that is at home, in the office or on the beach.

• Private Medical Insurance 🧑‍⚕️
  We support your health and wellbeing with either a cash pot or enhanced medical insurance to help with both medical and dental needs.

• Financial Wellbeing Coaching 💷
  Access to Bippit which provides access to professionally qualified coaches who assist with household financial accounts, budget monitoring, and creating holistic financial plans for all aspects of life.

• 1-1 Counselling & Mental Health Support 🧠
  Supporting your mental health, you will have access to six 1-1 sessions of therapy , plus access to self-directed content and frequent live workshops with Oliva for life.

• Subsidised Gym Membership 🤸
  Access to a platform of multiple gyms across the UK.

• Enhanced Parental Leave 👶
  We offer competitive packages to support our team with big life changes with up to 6 months enhanced primary caregiver pay and 6 weeks secondary caregiver pay.

• Interchangeable Bank Holidays ➡️
  We have a global multicultural team, so everyone gets the choice to swap bank holidays to cultural/religious days that are important to them.

• Matchable Partnership 🫶
  Two paid volunteering days via Matchable, a platform that promotes social impact by connecting individuals with meaningful community volunteering opportunities

• Work from Abroad 🌍

• Up to 30 days a year working from another country.

• Personalised Career Progression 📝
  We know that progression is highly individual. You'll have a personalised development plan with meaningful, impactful training opportunities.

• And lots more! ⭐

At Found, we’re passionate about building a team of talented individuals from all walks of life who share the skills and drive to help us achieve our mission. That’s why we’re committed to a hiring process free from judgment, prejudice, or bias.

We encourage everyone to apply for our roles—your gender identity, race, ethnicity, sexual orientation, age, or background will never impact how your application is considered.

We’re dedicated to fostering an inclusive culture where everyone feels empowered to do their best work, enjoy their journey, and truly feel they belong.