Alliances Manager UK

Natterbox Ltd
London

Alliances Manager, UK — Natterbox

We're looking for a driven, creative relationship-builder to join Natterbox as Alliances Manager, UK. You'll own the day-to-day relationship with our key partners - including Salesforce and leading UK systems integrators and resellers- turning connections into pipeline and pipeline into revenue.

This role suits someone with 2-5 years' experience as a BDR, AE, or from Recruitment - someone hungry to hit targets, quick to build trust, and comfortable presenting to both technical teams and senior execs. You don't need a background in partnerships specifically - you need the tenacity and the drive.

It's also a role with real variety, alongside the day-to-day partner work, you'll be out representing Natterbox at events throughout the year think Ascot, Henley Royal Regatta, Cricket, Rugby - building relationships face to face, not just over email. If you're someone who thrives working with a variety of people, thinking outside the box and being creative , you'll enjoy this side of the job as much as the sales side.

Reports To: Director of Strategic Partnerships

Role Purpose:
The Alliances Manager, UK, is responsible for managing and executing Natterbox's strategic partner engagements across the UK region. This role focuses on driving day-to-day collaboration with key partners -including Salesforce and regional systems integrators and resllers - to deliver joint revenue growth, enablement, and go-to-market success. The Alliances Manager will ensure our partners are fully engaged, enabled, and aligned to Natterbox's business objectives in the region.

Key Responsibilities

Partner Engagement & Relationship Management

  • Manage the daily relationships with Natterbox's key partners across UK, acting as the main point of contact for operational and commercial activities.
  • Build strong working relationships with partner sales, marketing, and technical teams to drive joint business success.
  • Support the Director of Strategic Partners in managing senior stakeholder relationships within key partner organisations.
  • Conduct regular onsite account reviews and enablement session with strategic partners

Partner Enablement

  • Lead sales and technical enablement activities to ensure partners in the EMEA region are equipped to position and deliver Natterbox solutions effectively.
  • Coordinate and deliver partner training sessions, workshops, and product updates.
  • Maintain and distribute up-to-date partner collateral, presentations, and sales materials.

Joint Go-To-Market & Revenue Generation

  • Plan and execute joint go-to-market campaigns and customer events with partners to drive lead generation and pipeline creation.
  • Collaborate with Marketing and Sales teams to align regional partner initiatives with Natterbox's UK go-to-market strategy.
  • Track and report on the performance of joint sales opportunities and partner-led deals.

Business Reviews & Performance Reporting

  • Prepare and lead quarterly business reviews (QBRs) with partners to assess performance, identify growth opportunities, and address challenges.
  • Maintain accurate tracking of partner KPIs, pipeline, and revenue contribution within the region.
  • Provide regular internal reporting and insights on partner performance and market activity.

Cross-Functional Collaboration

  • Work closely with Natterbox's EMEA Sales, Marketing, and Customer Success teams to align partner activities with regional business goals.
  • Collaborate with the Director of Strategic Partnerships to ensure regional insights inform global partnership strategy and priorities.
  • Support Product and Enablement teams by communicating partner feedback and market insights.

Other:

  • Travel - onsite visits to partners at least 2+ times a week
  • Onsite in London office or at partners 3 days a week
  • Some events may happen outside working hours

Key Metrics of Success

  • Pipeline generated by partner referrals
  • Closed Won Business Generated by partner referrals
  • Execution of Joint co-marketing activities with events to generate pipeline
  • Helping to influence deals to closed won status by ecosystem relationships
  • New partner acquisition and partner agreement signatures

Requirements

Ideal Candidate Profile: UK Alliances Manager

Experience:

  • 2-5 years of experience in a client-facing or business development role, such as technology sales, recruitment, or channel/alliances management.
  • Proven track record of building and maintaining strong, long-lasting relationships with partners or clients.
  • Experience in planning, executing, and managing events, from large-scale trade shows to intimate networking gatherings.
  • Demonstrable experience in presenting to a variety of audiences, from technical experts to senior executives.

Skills & Attributes:

  • Exceptional Communicator: You have outstanding verbal and written communication skills, with the ability to articulate complex concepts clearly and persuasively.
  • Master Networker: You thrive in networking environments and have a natural ability to build rapport and establish connections.
  • Highly Organised: You possess excellent organisational and project management skills, with the ability to manage multiple priorities and deadlines effectively.
  • Tenacious & Results-Oriented: You are a proactive, self-motivated individual with a determined attitude and a focus on achieving measurable results.
  • Polished Presenter: You are confident and engaging when presenting, capable of representing the company professionally at all levels.

Benefits

Competitive Annual OTE of £60,000 - £75,000

Private Healthcare (after probation)

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