Senior Executive, Media Planning (Hiring Immediately)

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com .

2116 - Senior Executive, Media Planning

Role Summary and Impact

About EssenceMediacom

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

Google via Media Futures Group - A little about us:

Google has consolidated its media agency partnership into WPP’s GroupM, building on the world class digital work that Essence has delivered for Google for over 15 years. Media Futures Group (MFG) is a bespoke team that delivers on our commitment to Google for a more strategic, creative and integrated media approach established to drive better business results.

The MFG team is made up of best in class digital, offline, and integrated media experts who work together to enhance media’s contribution to Google’s business. MFG is powered by Essence, MediaCom, and other constituent parts of GroupM around the world. The MFG team operates in a seamlessly integrated way across strategy, planning, investment, creative, business sciences and analytics, data and technology. The profile of people who work in MFG are world class, committed to establishing a new high water mark in the media industry.

The convergence of expertise and excellence makes MFG the most progressive and exciting team in advertising and media, globally. The characteristics of successful MFG team members are that they are highly collaborative, intellectually curious and constantly reach for excellence.

MFG is committed to the growth of our people as a means to unleash the potential of Google’s business. We are invested in whole-person wellbeing, values and behaviors that reflect our mission and purpose, and providing the tools and systems needed to do the best work of your career. We are constantly challenging ourselves to find new ways to deliver on those commitments through our community groups, mental health allyship, and a work environment that is conducive to our teams feeling included and supported. This is a team empowered by limitless possibilities.

Job Purpose

The Media Planning Senior Executive supports team deliverables across the campaign lifecycle by collating, managing and analysing data from internal and external sources. They use industry and proprietary research tools to uncover insights to feed in to planning decisions and compile historical data to ensure previous campaign learning is incorporated in to new plans.
They collaborate closely with Activation and Ad Operations to traffic and launch campaigns and ensure plans are billed correctly. Media Planning Senior Executives stay close to the plan during the live phase to support the optimisation of performance in-flight. They demonstrate sound working knowledge of the overall media landscape.

What we need from you:

• Support media planning managers to ensure the smooth delivery of campaigns and their performance against agreed outcomes
• Conduct research and compile data to guide and support planning and optimisation recommendations
• Compile and validate creative specs. Collaborate with creative agency partners to ensure deadlines are met
• Develop strong relationships with Activation team to facilitate flawless execution of plans
• Collaborate with Activation teams to complete the detail of the plan in Olive, our finance system, and help solve for any issues
• Create trafficking sheet templates and collaborate with Ad Operations for campaign launch
• Prepare data for reporting and analysis
• Assist in the management of campaign analysis plans
• Contribute to internal case studies for the sharing of learning and best practice
• Meet with vendors and attend presentations to improve knowledge of the media landscape

Skills and Experience

A little bit about you:

• Basic spreadsheet capability (VLOOKUP, Pivot Table)
• Able to create presentations, in slides or document format
• Understanding of industry standard media research tools (e.g. Comscore, GWI, TGI, YouGov)
• Understanding of how Activation works in different media channels
• Sound written and verbal communication skills, with the desire to learn and advance
• Strong organizational skills, close attention to detail and ability to multi-task
• Ability to adhere to deadlines
• Ability to work independently and to collaborate in a team environment
• Able to recognise when problems could develop and know when to escalate to managers
• Experience in Media, Advertising or an applicable field (preferably but not exclusively in planning) at Executive level
• Experience in the finance or fintech sectors, or a personal interest in finance, fintech or crypto-currencies is desirable
• Experience in collaborating and planning across multiple markets is desirable

Life at WPP Media & Benefits

Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising.

We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location <