Brand Marketing Executive (Berghaus)

We’re Pentland Brands; a dynamic, global family business, and proud owners and licensees of many iconic active and footwear brands. With a community of over 1,300 team members worldwide, we embrace diversity and inclusion, and champion growth and development. Our success is built on teamwork, courage, innovation, and an unwavering commitment to excellence.

WHAT’S THE MISSION FOR THIS ROLE?

As our Brand Marketing Executive, you will be responsible for:

Brand Campaigns and Initiatives 

• Supporting the Senior Marketing Manager and Brand Team in delivering the Global Brand Plan.

• Assisting in the coordination and delivery of seasonal marketing projects across creative and product marketing

• Supporting the production and delivery of campaign assets including

  • E-commerce Imagery

  • CRM Briefs

  • Paid Social content

  • .com Updates

Campaign Management 

• Helping to manage timelines and asset delivery for seasonal campaigns

• Liaising with internal teams and external partners to ensure Brand projects are delivered on time and on brand

Digital & Social Media Support

• Contributing to the planning and execution of social media content and calendars

• Conducting research to support content development and audience engagement strategies alongside our Social Lead

Partner and Team Collaboration

• Working closely with the wider marketing team to support development of toolkits and assets

• Assisting in preparation for internal and external stakeholders

• Collaborating with internal and external teams to execute and deliver elements of the Brand Plan through key license and distribution partners.

• Collaborating regularly with ongoing Brand Partners including PR and Creative agencies 

WHAT DO I BRING TO THE ROLE?

To stand out in this role, you should have the following skills and experience:

• A passion for the outdoors and knowledge of the performance apparel market would be highly advantageous.

• Experience managing brands campaigns, from concept to execution, ensuring alignment with overall brand strategy.

• Experience working with timelines, budgets and coordinating cross functional teams to meet campaign deadlines.

• Ability to manage relationships with key stakeholders and partners, ensuring alignment with brand goals and strategy.

• Strong understanding of brand positioning, product marketing and consumer insights.

• A solid understanding of design and storytelling principles.

WHAT’S IN IT FOR ME?

• Competitive salary + discretionary bonus

• 25 Days Holiday : Increases with length of service and the option to purchase additional days to suit your needs.

• Discounts: Brand discounts (including friends and family and JD Sports), Sample Sales, and other retail discounts and perks.

• Family-Friendly Benefits : Generous enhanced parental leave policies (including six months fully paid maternity leave)

• Health Perks : Choose from a variety of health-related perks including medical cash plan, critical illness cover, life assurance, gym and fitness discounts, dental insurance, eye care, and health screening to maintain your wellbeing.

• Travel Perks : Take advantage of our season ticket loan, cycle to work schemes, electric car schemes, and discounts on home charging units to support eco-friendly commuting.

• Flexible Working : We offer hybrid working, core office hours, and flexible working, allowing you to start your day earlier or later to help with commute costs or personal commitments.

We want you to live our company principles, bringing a strong consumer focus, while always looking for ways to improve and grow in your role. Take ownership of your work and be proactive in solving problems whilst communicating openly and treating everyone with respect and kindness. And, of course, let your creativity shine by bringing your unique style and individuality to the Pentland Brands Team.

As an equal opportunity employer, we’re committed to fostering diversity and creating an inclusive culture across our business, stores, and office environment.

We warmly welcome your application.

This vacancy is a newly created role as part of organisational changes. Final appointment will depend upon the outcome of consultation processes and affected employees will have priority for consideration.