National Account Manager - UK
What we ask
- 3+ years in FMCG, with specific experience in Wholesale or Cash & Carry
- Proven track record of commercial delivery and strategic customer management
- Strong cross-functional collaboration and influencing skills
- Resilience and ownership mindset — thrives in a high-performing, lean team
- Ability to manage ambiguity and flex outside core responsibilities when needed
What we offer
Salary : £50-57k
Office Based Contract: 50% inoffice attendance
Bonus: Up to 12.5% annual bonus
Car Allowance: £5,700 per annum
Pension: Up to 13.7% employer contribution (age-dependent)
Healthcare: Optional private medical cover (BUPA) + Medicash
Death in Service: 4x salary
Group Income Protection Scheme
Holiday: 25 days + 8 UK bank holidays
Flex Benefits (Non contractual):
- Summer Hours (1pm Friday finishes – July/Aug)
- Winter Wellness (2 hours/week for personal wellness – Nov–Jan)
- Birthday off (+1 day annual leave)
- 4pm Friday finishes (standard weeks)
- £28/month WFH broadband allowance
- Access to ‘Help at Hand’ wellbeing support for employees & family
Vacancy description
Customer & Channel Strategy Execution
- Cascade the Fighting Unit’s strategy into fully scoped customer JBP’s and channel plans including KPIs, P&L targets, and budget ownership.
- Align with Brand and Category teams to integrate category vision and brand plans into the Wholesale customer environment.
- Deliver customer-specific execution plans that drive profitable volume, frequency, and distribution.
Customer Leadership & Relationship Management
- Act as FrieslandCampina UK’s key representative for assigned Wholesale customers.
- Develop and maintain strong cross-functional relationships across customer organisations.
- Lead constructive, fact-based negotiations and engage in Joint Business Planning to secure long-term partnerships and incremental growth.
Commercial Excellence & Execution
- Drive optimal trade terms and investment ROI through strategic promo planning, pricing, and pack/channel architecture (OBPPC).
- Prioritise Hero SKUs and lead the execution of assortment and activation strategies across depot and in-store environments.
- Deliver compelling channel-specific selling stories grounded in data and insight.
Field Force Leadership
- Lead and manage the 3rd party Wholesale salesforce to ensure operational alignment with FCUK strategic goals.
- Set KPIs, review performance, and drive executional excellence across the salesforce footprint.
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