National Account Manager - UK

Royal FrieslandCampina
London

What we ask

  • 3+ years in FMCG, with specific experience in Wholesale or Cash & Carry
  • Proven track record of commercial delivery and strategic customer management
  • Strong cross-functional collaboration and influencing skills
  • Resilience and ownership mindset — thrives in a high-performing, lean team
  • Ability to manage ambiguity and flex outside core responsibilities when needed

What we offer

Salary : £50-57k

Office Based Contract: 50% inoffice attendance

Bonus: Up to 12.5% annual bonus

Car Allowance: £5,700 per annum

Pension: Up to 13.7% employer contribution (age-dependent)

Healthcare: Optional private medical cover (BUPA) + Medicash

Death in Service: 4x salary

Group Income Protection Scheme

Holiday: 25 days + 8 UK bank holidays

Flex Benefits (Non contractual):

    • Summer Hours (1pm Friday finishes – July/Aug)
    • Winter Wellness (2 hours/week for personal wellness – Nov–Jan)
    • Birthday off (+1 day annual leave)
    • 4pm Friday finishes (standard weeks)
    • £28/month WFH broadband allowance
    • Access to ‘Help at Hand’ wellbeing support for employees & family

Vacancy description

Customer & Channel Strategy Execution

  • Cascade the Fighting Unit’s strategy into fully scoped customer JBP’s and channel plans including KPIs, P&L targets, and budget ownership.
  • Align with Brand and Category teams to integrate category vision and brand plans into the Wholesale customer environment.
  • Deliver customer-specific execution plans that drive profitable volume, frequency, and distribution.

Customer Leadership & Relationship Management

  • Act as FrieslandCampina UK’s key representative for assigned Wholesale customers.
  • Develop and maintain strong cross-functional relationships across customer organisations.
  • Lead constructive, fact-based negotiations and engage in Joint Business Planning to secure long-term partnerships and incremental growth.

Commercial Excellence & Execution

  • Drive optimal trade terms and investment ROI through strategic promo planning, pricing, and pack/channel architecture (OBPPC).
  • Prioritise Hero SKUs and lead the execution of assortment and activation strategies across depot and in-store environments.
  • Deliver compelling channel-specific selling stories grounded in data and insight.

Field Force Leadership

  • Lead and manage the 3rd party Wholesale salesforce to ensure operational alignment with FCUK strategic goals.
  • Set KPIs, review performance, and drive executional excellence across the salesforce footprint.
Posted 2025-09-11

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