Partnerships Strategy Director

Legends Global (Europe)
London

We are Legends Global!

Legends Global delivers world-class solutions in sport, entertainment, and live events, combining international expertise with a 360-degree, data-driven approach across Partnerships, Hospitality, Merchandise, and Attractions. We partner with leading clients to create memorable experiences worldwide. Committed to inclusion, diversity, and innovation, we foster a collaborative culture guided by our values — Align, Scale, Connect, Team, Win — where every team member can thrive and make an impact. Sound like a winning formula for you? Join us!


The Role

The Director of Partnership Strategy is responsible for directing the strategy, innovation and creative development team that will help drive current and new business for Legends Global Partnerships European sport and entertainment properties. The individual will work collaboratively with the sales team and connect directly with key decision-makers on a regular basis to help secure large scale multi-year, multi-faceted partnerships with brands wishing to maximize their relationships with high profile sports and entertainment platforms. Tasked with supporting revenue generation and managing a team on a day-to-day basis, the role will continue to grow in scope and include additional opportunities to help grow the business. This role will report to the SVP, Partnership Strategy.

What we offer

At Legends Global, hosting events is what we do best—and we want our people to experience it too. Enjoy discounted tickets to your favourite events and unleash your inner superfan.

Work hard, rest well: you’ll get 25 days of annual leave plus bank holidays.

We care about life outside work—our Life Assurance policy helps protect your loved ones while you focus on success.

Plan for the future with our 5% pension contribution , so your golden years are all about the bucket list.

HealthShield helps cover unexpected medical costs such as, dental, physio, and counselling expenses—for you and your children.

We’ve partnered with AXA Health to offer an Employee Assistance Programme supporting mental wellbeing.

See clearly and think big with our eye care vouchers and glasses contribution.

Go green and get fit with our Cycle to Work scheme.

And because great people know great people— refer a friend and get rewarded.

You will be responsible for:

  • Lead a team of strategists to drive revenue through collaboration with sales teams, managing multiple projects and implementing partnership strategy initiatives.
  • Develop prospecting strategies, go-to-market brand stories, creative opportunities, and customised presentations that align with client objectives.
  • Coordinate with internal teams (creative, insights, valuation, marketing, operations) to streamline sales processes and maximise client value
  • Maintain and evolve partnership assets, guidelines, and cross-platform programs, ensuring alignment with measurable brand goals.
  • Oversee research, analytics, innovation, and proposal development, integrating industry best practices and emerging trends into the sales process.
  • Represent the company at industry events, build relationships across diverse markets, and operate with international outlook, entrepreneurial spirit, and a collaborative, results-driven mindset.

You will have:

  • Proven track record in creating long-term, seven figure integrated marketing partnerships
  • Capacity to work in partnership with the sales team to meet challenging sales objectives in a high profile, competitive marketplace
  • Creativity to develop strategic and purpose driven solutions
  • Strong interpersonal abilities with excellent communication skills
  • Superior computer skills including a high level of macOS, Microsoft Office, CRM platforms, and various creative and web-based software
  • Degree in Business, Management, Sales or Marketing required
  • High-level partnership industry experience
  • Experience in the sport, entertainment and/or live events is desirable

Inclusive Workplace

At Legends Global, we’re shaping a greener, faster, and more innovative future for the entertainment industry — and there’s never been a better time to join us. We’re an inclusive organisation built on trust, collaboration, and respect, where every voice matters.

We value diversity, equal opportunity, and flexible working, and we’re committed to a fair and accessible recruitment process for all. If you require any adjustments, please let us know. Apply today to make an impact from day one — applications are reviewed on a rolling basis and may close early.

Posted 2025-10-18

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