Senior Graphic Designer & Brand Visual Lead

ABOUT RIXO

RIXO was founded in 2015 by best friends Henrietta & Orlagh, born from a love of vintage and a belief in joyful self-expression. We design clothes to be loved, worn and lived in - always with a sense of romance, ease and personality.

As we continue to grow globally, we are building a Creative Studio that can express the world of RIXO with confidence, warmth and consistency across every touchpoint. This role sits at the heart of that world-building.

THE ROLE

We’re looking for a Senior/Heavy weight Graphic Designer to lead the evolution and execution of RIXO’s visual identity. This is a hands-on craft-first design role, responsible for ensuring our visual output feels distinct, recognisable and emotionally resonant - from campaign storytelling and digital layouts to packaging, print and physical retail experiences.

You’ll partner day-to-day with the Head of Creative & Brand Marketing to bring creative concepts and seasonal narratives to life. You’ll also collaborate directly with the Creative Director for aesthetic alignment and final sign-off.

You are not just making “assets” - you are shaping a cohesive visual universe.

KEY RESPONSIBILITIES

Brand Visual Identity

• Own and evolve the RIXO graphic identity - typography, layout systems, image treatment, colour direction.
• Create and maintain brand guidelines, ensuring consistent application across internal and external teams.
• Build scalable template systems for digital, campaign and print use.

Campaign & Editorial Expression

• Translate seasonal brand stories and creative direction into visual worlds and rollouts.
• Create campaign moodboards, graphic storytelling frameworks, titles, typography treatments.
• Support on art direction across campaign and editorial shoots (optional to lead over time).

Digital & Social Design

• Design digital-first assets across email, paid social, organic social, web modules and storytelling moments.
• Ensure all digital outputs feel elevated, human and commercially effective.
• Shape the graphic rhythm and tone of our social & campaign approach.

Print, Packaging & Retail

• Design printed brand materials including invites, booklets, window vinyls, POS, swing tags and packaging.
• Collaborate with VM and retail teams to ensure the brand world is cohesive across physical environments.

Cross-Functional Collaboration

• Work closely with:
  • Head of Creative & Brand Marketing on story, narrative and campaign rollout.
  • Creative Director for vision, refinement and approval.
  • Brand Manager on messaging alignment.
  • Asset Production Manager on delivery workflow and timelines.
• Manage and brief freelance designers or creative partners when needed.

WHO YOU ARE

• A craft-obsessed designer with strong typography, layout and editorial sensibility.
• Confident leading visual direction, but equally happy to be hands-on in Adobe daily.
• You understand emotional tone - not just design mechanics.
• You can translate loose inspiration into clear, ownable graphic language.
• Calm, collaborative, thoughtful communicator.
• You get the RIXO energy - not loud, not forced - warm, instinctive, expressive.

EXPERIENCE

• 6+ years experience in graphic design / brand design within fashion, lifestyle, creative or cultural brands (in-house or agency).
• A portfolio that demonstrates:
  • Visual identity systems that hold together
  • Beautiful typography and editorial composition
  • Campaign or art direction sensibility
  • Digital + print versatility
• Proficient in InDesign, Photoshop, Illustrator, Figma.

WHY RIXO?

• Influence and shape the next chapter of a brand with strong creative soul.
• Work within a close, thoughtful, collaborative creative team.
• Opportunity to build a recognisable, meaningful visual identity that lasts.
• A role where taste matters, and your eye genuinely shapes the brand.