GTM Manager - New Business

Currys
London

GTM Manager - New Business


Currys London Campus at Waterloo
Fixed Term Contract - 5 Months
Full Time
Grade 4

At Currys we’re united by one passion: to help everyone enjoy amazing technology. As the UK’s best-known retailer of tech, we’re proud of the service our customers receive – and it’s all down to our team of 25,000 caring and committed colleagues. Working as one team, we learn and grow together, celebrating the big and small moments that make every day amazing.

The New Business squad is made up of two key areas: New Categories and Hardware Support & Sold With. New Categories covers all new and emerging ranges within Currys, including Hair & Beauty, Health & Wellness, Seasonal ranges, Kids’ Toys, and many others.

Hardware Support focuses on ranges that complement our core technology offering, such as Print, Computing Accessories, Software, Sold With, and Impulse ranges. These are exciting and high-impact areas that play a vital role in driving innovation and growth across the wider business.

Reporting to the Senior GTM Manager, you'll help shape new category strategies using customer insights and financial goals to drive CSAT and EBIT. You'll coordinate cross-functional initiatives and support supplier negotiations.

Strong relationship-building and influencing skills are essential, as you'll collaborate with Buying, Planning, Marketing, Online, Services, and Retail teams. Commercial acumen and attention to detail are key to analysing performance and driving growth.

Key Responsibilities:

  • Lead and develop the go to market assistant to engender a culture of collaborative working, rounded thinking and support. Maximises engagement in the company and its strategy and enables the team to deliver excellently
  • Work with the customer insight team to ensure the squad adequately understands the category landscape, including customers, competitors, trends, financial performance, range performance, threats and opportunities, to support the development of the annual category strategy
  • Create the blueprint for the annual category strategy, helping define the guiderails for: target KPIs (CSAT, share, EBIT, stock), customer shopping journey, category proposition and the ‘go to market’ plan
  • Using insight, work with channel representatives and brand & marketing to define the right shopping journey in all channels, including training and engagement of customer facing colleagues in the category selling journey
  • Work with the central planning and brand & marketing function to develop in line with the annual events calendar the ‘Go to market’ strategy and plan for the category
  • Support the squad in landing all major initiatives, including major new product launches, new merchandising solutions and changes to the customer journey online and in-store, liaising with relevant supporting departments to deliver right first time
  • Be the champion for delivering great customer experiences in all channels, challenging both the category team and supporting functions to improve the experience for customers
  • Bringing appropriate analytics and insight from the online and customer team to support decision making related to day to day trading, events and promotions and range changes to ensure the category are making relevant data driven decisions and plans
  • Work with the Senior E-commerce Manager to understand category KPI dashboard and reporting metrics ensuring timely and accurate communication of performance vs targets. This may include page views, conversion, traffic sources (SEO, PPC, CRM etc.)
  • Manage, coach and develop direct reports to deliver category targets and to ensure compliance with the Commercial critical path and processes

Required Skills & Experience:

  • Strong influencing skills and ability to manage several different stakeholders, at all levels, to deliver plans
  • Excellent numerical and analytical skills to review data and provide recommendations/actions plans to drive sales, profit and cash
  • Good facilitation and influencing skills to enable successful process completion
  • Good planning, organisational and multitasking skills
  • Excellent inter-personal and communication skills, capable of presenting to team forums as well as working cross functionally to achieve the desired results
  • Detail-oriented problem-solving skills
  • Customer champion with excellent commercial awareness and understanding of customer needs
  • Good working knowledge of SharePoint, Teams, Excel, Word and PowerPoint as well as MS Office workflow tools
  • Experience of working to deadlines and managing critical paths
  • Good presentation and speaking skills
  • Monitor internal controls and make recommendations as needed
  • Coordinate teams and train and identify training requirements

Why join us:


We know our people are the secret to our success. That's why we're always looking for ways to reward great work. You'll find a host of benefits designed to work for you, including:

  • 25 days of annual leave (plus bank holiday entitlement)
  • Private Medical Insurance
  • Life Assurance
  • Fantastic Colleague Discounts on Tech with Currys and iD Mobile
  • Hybrid Working (with an expectation to meet in person 2-4 times per month)


Join our team and we'll be with you every step of the way, helping you develop the career you want with new opportunities, on-going training and skills for life.

Not only can you shape your own future, but you can help take charge of ours too. As the biggest recycler and repairer of tech in the UK, we’re in a position to make a real impact on people and the planet.

Every voice has a space at our table and we're committed to making inclusion and diversity part of everything we do, including how we strengthen our workforce. We want to make sure you have a fair opportunity to show us your talents during our application process, so if you need any additional assistance with your application please email [email protected] and we'll do our best to help.

Posted 2025-11-12

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