Product Marketing Manager

Sumsub is a leading full-cycle verification platform that enables scalable compliance. From identity and business verification to ongoing monitoring, our platform adapts to different risk appetites and market demands, ensuring global compliance. It allows customizing analytics and workflows with a no-code interface.

Over 4,000 clients — including Bitpanda, Wirex, Avis, Bybit, Vodafone, Duolingo, Kaizen Gaming, and TransferGo — trust Sumsub to accelerate growth, prevent fraud, and maintain compliance worldwide.

What You Will Be Doing:

• Conduct market and customer research to deeply understand users, competitors, and market trends

• Define value propositions, positioning, and messaging for both B2C and B2B audiences

• Define and execute go-to-market strategies for new product launches; streamline and scale the launch and announcement process

• Improve conversion across the full funnel in close collaboration with Growth and Product teams

• Plan and run multichannel marketing campaigns, ensuring consistent product messaging across touchpoints

• Develop hypotheses, run experiments, analyze results, and turn insights into actionable recommendations

• Create and optimize marketing assets (sales presentations, landing pages, creatives) in collaboration with the Brand&Creative team

• Act as a key connector between Product and GTM teams (Sales, Customer Success, Marketing), ensuring alignment on goals, messaging, and priorities

About You:

• 5+ years of marketing/product marketing experience in SaaS companies

• Master’s degree in business, marketing or management, or equivalent working experience

• Advanced written and spoken English

• Experience in launching new products, developing positioning, pricing, sales channels, and promotion strategies

• Experience in market research and customer segmentation

• Experience in managing complex, omnichannel, integrated marketing campaigns.

• Strong analytical skills with the ability to make data-driven decisions.

• Excellent team communication skills, ability to build the right connections and inspire the sales team and other stakeholders.

• Ability to work independently and solve tasks in a short time and under the pressure of a highly competitive market.

• Proactivity and responsibility.

What We Offer:

• Remote-first, trust-based culture. Work from the place that works best for you. No mandatory office days, no attendance trackers. In some locations, we provide offices or coworking spaces, but the choice is yours.

• True flexibility. We do not fix you to a 9-to-5 schedule. You can adjust your working hours when needed, as long as your day stays productive and in sync with the team.

• Extra time off. Your birthday is a holiday here. Add to that 10 personal days each year, seven sick days without paperwork, and extra time to enjoy Christmas and New Year. Time to rest is part of the deal.

• Work that matters. Our mission is to build a digital world that is secure, accessible and inclusive for everyone. From fighting fraud to making online services easier and safer to use, your work will have a real impact on how people experience trust online.

• Compensation. We offer fair and transparent pay, benchmarked to the market.

• Truly global. We work across continents and time zones, with teammates and customers from all over the world. You will run campaigns that cross borders, cultures, and languages, and see your ideas land worldwide.

• Growth built in. Clear goals, open feedback and personal development plans. We support your progress with learning opportunities and by covering role-specific events, from design conferences to marketing forums.

• Team offsites. Sometimes just Slack is not enough. That is why we meet in person a few times a year. Trips are fully covered, so you can meet, collaborate, and recharge together.

• Getting you set up. We make sure you have access to the tools and hardware you need to do your work well.

• Friendly by design. Our logo is a dog for a reason. We keep things human, open and kind. We welcome individuality, quirks and different perspectives, because that is what makes our work smarter and more fun.

The hiring stages: TA screening -> Interview with Director of Product Marketing and Product Manager -> Assignment -> Final Interview with CMO.

Sounds like a great opportunity for your career development? Then go ahead and apply!