Senior Business Intelligence (BI) Analyst

About Flash Pack:

When was the last time you made a new friend? Friendship profoundly improves our emotional wellbeing, sense of belonging, purpose and happiness. Everyone wants more human connection but making new friends is really hard. That’s why we exist, with a mission to create one million meaningful friendships across the globe, using the power of travel and technology as a platform for connection.

We are Flash Pack - curated social adventures for solo travellers.

We’re a marketplace, so we actually serve two types of customers: solo travellers and the local partners who bring our adventures to life.

Our business is growing year-on-year and backed by strong investor support. Our culture is down-to-earth, hard-working, and compassionate. We’re lucky to have an exceptional team in terms of talent, and our “no a-holes” policy ensures we’re humble and supportive of each other. Integrity is at the heart of our work - we’re driven to do what’s right and to build a company that makes us genuinely proud.

What you’ll find here:

• A culture built around high performance, high conviction and humility. We value teamwork over grandiosity, great questions over corporate euphemisms and autonomy over conformity
  

• An ambitious high growth mid stage start-up with proven product market fit in over 15 global markets. We’re well-capitalised and backed by founders, investors and entrepreneurs who have built multi-billion dollar companies
  

• A highly collaborative team of ambitious and innovative people on a mission to create one million meaningful friendships across the globe, using the power of travel and technology as a platform for connection

You can find out more about our culture and life at Flash Pack here .

The Role:

We're looking for a Senior BI Analyst to join our team - reporting directly to our CFO and working closely with our Lead Data Analyst, you’ll be responsible for building and maintaining our BI dashboards in Lightdash, ensuring our data is accurate, consistent, and clearly understood across the business.

You'll be turning data into clear, compelling stories that help every team make confident, informed decisions. You’ll help connect the dots between numbers and business impact, surfacing insights that shape strategy and drive growth. You’ll also play a key role in tracking and measuring our Wildly Important Goals (WIGs) and Key Performance Indicators (KPIs), collaborating with stakeholders across the business to deliver measurable results.

This is a remote-flexible role - in practice this means that we meet in person as a team every 6-8 weeks, and the rest of the time you can work remotely in the country the role is hired in (UK).

In line with our salary framework, the salary for this role is £65,000 - £75,000 depending on experience.

Where you will spend your time:

• Building and maintaining self-serve BI dashboards in Lightdash that tell compelling stories and guide decision-making

• Owning the integrity of our data warehouse, ensuring one consistent source of truth for the whole business

• Partnering with teams across Finance, Marketing, Product, CX, and Operations to understand their challenges and deliver tailored insights and reporting

• Digging deep into business problems, including analysing the link between marketing investments and customer behaviour

• Growing our data culture by helping teams improve their data fluency and confidence

• Managing our data stack (Estuary, DBT, BigQuery, Lightdash) to ensure everything runs smoothly and scales with us

• Supporting our Data Lead with Data Transformations in DBT to provide analytics-ready data for the wider business

What we’d love to see from you:

• A passion for story telling, turning data into insight and insight into action

• Strong experience with BI tools such as Lightdash, Looker, or Metabase

• Hands-on experience with DBT and BigQuery (or similar tools)

• Intermediate SQL skills, including window functions, CTEs, and aggregates

• A track record of collaborating and partnering across departments to solve problems with data and improve data fluency

• An engaging communication style that makes complex insights accessible to all

• Curiosity, proactivity, and the drive to uncover the questions no one thought to ask

• Experience in a fast-growth start up environment, ideally working with WIGs, OKRs, or similar

It would be a bonus if you have:

• Python skills for data manipulation or automation

• Web analytics experience with tools like Google Analytics

• Experience delivering training to boost data literacy across teams

We’re after the right person and if you don’t quite hit all the criteria, we’d still encourage you to apply. We’d love to chat and see if you could be a great fit for Flash Pack.

Logistics 🛠️:

Our interviews take place on Google Meet and usually consist of the following stages:

• An interview with the hiring manager to hear more about your background and experience and to give you a deep dive into the role (30 mins)

• A technical interview with our Data Lead to understand your technical expertise and experience in using data and infrastructure (30 mins)

• A case study and presentation with the hiring manager and key stakeholders to see how you’d solve a problem along with culture and ways of working (75 mins)

• Meet with one of our founders for any final questions you or we have (30 - 45 mins)

Some roles may have extra stages, but we will let you know as soon as possible in the process if this is the case.

Diversity and Inclusion

We’re led by a BAME, female CEO and building a diverse and inclusive team is incredibly important to us which is why we are building diversity and inclusion into the company hiring, performance and progression framework.

We see our diversity as a key competitive advantage which is why we are committed to hiring top talent regardless of race, religion, colour, national origin, sex, sexual orientation, gender identity, age or status as an individual with a disability.

If you have an additional accessibility or other requirement we haven’t considered, we will do our best to adapt and make sure your needs are met.

If you would like to talk to us about these efforts, or have suggestions for how we can do better, we would love to hear from you.

Once you apply, you will be sent a short Equality, Diversity & Inclusion survey , it would help us immensely if you can complete it.