Senior Content Manager & Copywriter

Gravitee
London

Join the API Revolution at Gravitee - Where Innovation Meets Growth

Since our beginnings in 2015, Gravitee has grown into a global force, recognised as a 2025 Gartner Magic Quadrant™ Leader for API Management. What started with four developers challenging the complexities of APIs has evolved into a revolutionary platform powering API and event stream ecosystems worldwide. We’re driving digital transformation for top enterprises, from Michelin to Roche to Blue Yonder and beyond, offering unmatched control over APIs and event streams.

Our rapid growth and leadership in API management are fueled by our team’s commitment to excellence and our core values:

  • Passion : We bring excitement to everything we do, constantly innovating to stay ahead of the curve.

  • Hold Nothing Back : We go above and beyond to help customers and teammates succeed, holding ourselves to the highest standards.

  • Professionalism : We believe in clear, respectful communication and prioritise the needs of our team and customers.

Join us on this journey. Be part of a team that’s redefining what’s possible in API management, and shaping the future of digital transformation. The possibilities are endless, be a part of the revolution!


THE ROLE & WHY IT EXISTS

Gravitee is looking for an organised, strategic Senior Content Copywriter with deep SEO expertise and a proven track record of driving organic performance to join our product marketing team.

This role owns content creation across Gravitee’s full content ecosystem, including the website and organic social channels, driving clarity around API management, API gateways, API security, event-driven architectures, Agentic AI, and high-impact developer and architect use cases.

You’ll contribute to Gravitee’s content strategy, create content that directly supports revenue and product adoption, and help elevate the voice and narrative of the Gravitee brand.

The ideal candidate is equally comfortable working from briefs or writing them, and thinking deeply about search intent, funnel stages, and long-term content architecture.

You have proven experience in high-performing content programs, hands-on SEO skills, and a strong understanding of how organic content drives commercial outcomes.


WHAT YOU WILL BE DOING

  • Write and edit copy across multiple formats: blogs, reports, landing pages, guides, use-case content, case studies, product pages, nurture content, organic social, and more.

  • Develop clear, technically informed content for enterprise software audiences, including topics like API gateways, IAM, API security, and event-driven architecture. You don’t need to be an engineer, but you must be comfortable translating complex technical concepts into accessible, accurate content.

  • Use SEO research and implementation using tools like Screaming Frog, Semrush, and Sitebulb , ensuring every piece aligns with Gravitee’s keyword strategy, topical authority goals, and organic growth roadmap.

  • Work in (and improve) our CMS HubSpot

  • Shape and refine content briefs; proactively identify high-value content opportunities across the funnel.

  • Collaborate closely with product, marketing, brand, and sales teams from kickoff through distribution.

  • Conduct research and interviews with SMEs, customers, and internal stakeholders to uncover insights and tell credible, differentiated stories.

  • Support content projects end-to-end: from writing and editing to optimisation, publishing, and organic social distribution.

  • Develop and refine templates, repeatable content frameworks, and editorial guidelines for efficiency and quality.

  • Mentor fellow writers (product marketing managers) to elevate content quality across the team.

  • Provide strategic recommendations based on content performance, search data, and competitive insights.

ESSENTIAL SKILLS - The right candidate will possess at least the following skills:

  • 6+ years of professional writing experience , ideally in B2B SaaS, API management, developer tooling, or related technical domains.

  • You’re a strong storyteller who can simplify complex technical concepts while maintaining accuracy.

  • You have hands-on SEO experience and are fluent in keyword research, content audits, technical SEO basics, and content optimisation for organic performance.

  • You are proficient with Screaming Frog, Semrush, Sitebulb, HubSpot , and other SEO/content tools.

  • You understand how to adapt content for digital and social media channels , including organic social distribution and messaging.

  • You are data-driven and continuously iterate based on performance insights.

  • You have an impeccable attention to detail and an editorial style grounded in clarity, accuracy, and credibility.

  • You understand how to write for digital channels and how content design, UX, and SERP behavior influence the final output.

  • You thrive in fast-moving environments and can manage multiple projects while meeting deadlines.

  • You’re collaborative, curious, and able to build strong relationships across teams and time zones.

AT GRAVITEE, YOU’LL GET…

  • Excellent medical coverage to keep your body and mind healthy

  • Pension or 401k program options for all locations

  • 25 days holiday/vacation in addition to in-country national holidays as well

  • 3 mental health days per year with an allowance toward a mood-boosting activity of your choice

  • Birthday off to celebrate your day

  • Learn and grow with our professional development allowance to be used to benefit your career

  • Quarterly outings and an annual off-sites in exciting locations!

  • Hybrid work culture

  • Ability to work for one of the fastest-growing companies and alongside some of the most talented people in the API technology sector

  • A meaningful, progressive, global company culture that is as fun as it is hardworking

  • Endless growth opportunities


At Gravitee, no employee or applicant will be treated less favourably on the grounds of their sex, marital status, race, colour, nationality or ethnic or national origin, disability, gender, sexual orientation, gender identity, age, pregnancy or maternity, marital or civil partner status, or religion or belief.

Posted 2026-01-07

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