Senior Social Manager

VML
London

Who We Are

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit .

Senior Social Media Manager

Company:  VML

Hybrid working:  Working from home / Sea Containers office, London, SE1

At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.

Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey building connected brands that drive growth for our clients. We do this by leveraging our 3 core practices; Brand experience, Customer experience and Commerce. Within these practices we offer expertise across communications, commerce, consultancy, CRM, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.

The Role: Senior Social Media Manager

We are seeking an experienced Senior Social Media Manager who will drive social operations for a leading global brand. You'll be a trusted client counsellor, coordinating activity and the VML social team to deliver truly social activation.

You will become a "go-to" social guardian, helping the brand make the most of what social and VML has to offer. You'll own the social delivery for the client, working with social strategy and content creators, as well as the broader VML agency team, to bring it all together.

If you're passionate about social media at scale, have your finger on the pulse, can manage a complex content calendar, and possess exceptional communication skills; we want to hear from you! This opportunity is primed for someone that's looking to deliver best-in-class social, whilst learning and upskilling themselves with a team of specialists.

Key Responsibilities:

  • Client Leadership: Work with the account lead to steer clients through every aspect of social activation, building a collaborative and high-trust relationship that can result in the best possible outcomes. Proactively uncover new opportunities for the brand's social execution.
  • Collaboration: Foster strong collaborative relationships within the social team and wider VML team, working closely with strategy & planning, data & insights, client engagement, and creative. Begin to delegate tasks and share responsibility for outcomes.
  • Content Coordination: Manage the pipeline of social content across multiple sources (including UGC and influencers), matching client needs with a strategic approach, to coordinate content creation and curation ahead of publishing.
  • Presentation Skills: Present to senior clients and internal teams in a clear, concise, and persuasive manner, including new proposals, status updates, and performance reporting; all often of a highly complex nature. Respond spontaneously to issues or questions that arise.
  • Social Best Practice: Use a truly native and broad understanding of everything social (from LinkedIn to TikTok, from Stories to TopView ads) in conjunction with social strategy to guide and inspire clients and internal teams. Share this knowledge proactively with others.
  • Brand Guardianship: Understand and embody the needs of the brand, matched with social, and how the different aspects of the brand need to show up (from personal to business, and from more serious to more fun).

The ideal candidate will:

  • Be a highly collaborative team player, capable of building strong relationships with clients, internal teams, and external partners.
  • Be incredibly organised and able to reduce complexity, bringing it into an organised focus.
  • Have a proactive attitude with excellent presentation and communication skills.
  • Be comfortable working in a dynamic environment and managing multiple projects simultaneously.
  • Be passionate about "what's next" in social, to stay ahead of the curve.
  • Be able to set and manage expectations, anticipating next steps and taking action without direction.
  • Be a proactive and results-oriented individual with a strong work ethic and a commitment to excellence.

Qualifications & Experience:

  • Have a proven track record of managing social media activity for major brands.
  • Demonstrate a strong understanding of social media platforms, emerging trends, and evolving technologies.
  • Have a proven ability to build and maintain strong client relationships.
  • Have worked with cross-functional teams and managed multiple projects simultaneously.
  • Experience working within an agency environment or across complex client ecosystems is highly beneficial, although not essential.
  • A degree or equivalent experience will help us understand your background and point of view.

 

Sound like you? Then we'd love to talk to you about this super exciting opportunity!

What's in it for you?

Aside from a generous annual leave allowance and pension allowances, you will have access to a whole host of other benefits and activities such as:

  • Life Assurance
  • Permanent Health Insurance
  • BUPA
  • Flexible hybrid-working schedule
  • Enhanced family friendly policies
  • Well-being Programme
  • Employee Assistance Support
  • Cycle to Work Scheme
  • Eye Care and Glasses Vouchers
  • Season Ticket Loans
  • WPP Discounts

You will also have a clear long-term career development plan and access to our learning and development activities and online learning platforms.

Our Commitment to Diversity, Equity & Inclusion

VML is an equal opportunity employer and considers applicants for all positions without regard to race, colour, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability. We believe in creating a dynamic work environment that values diversity and inclusion and strives to recruit a diverse slate of candidates to help us achieve that goal.

If you are unable or limited in your ability to access our career site as a result of a disability, we will be happy to assist you. Please contact our People Team at [email protected] to request an alternate accommodation. Please note that only requests for an employment application accommodation will be returned.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

VML is a WPP agency (NYSE: WPP). For more information, please visit   , and follow along on Instagram ,  LinkedIn , and  X .

When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy . California residents should read our California Recruitment Privacy Notice . This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

Posted 2026-06-21

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