Marketing and Business Development Manager Energy Sector & the Future of Energy
- Work with the Energy Sector Heads and Sector Team Leads to develop and implement sector group and sector team goals, initiatives, and strategies for growth efforts for key clients.
- Manage working group operations for the Future of Energy group and the wider Energy Sector teams including: Power and Renewables, Oil and Gas, Nuclear and Disputes.
- Contribute to integrated campaigns and thought leadership to help raise internal and external profile and awareness, including with existing and potential clients.
- Drive regional and global initiatives and thought leadership for the sector and Future of Energy team - to raise internal and external profile and awareness.
- Assist with the creation and publication of thought leadership and other publications.
- Handle directory and award submissions.
- Read industry, legal, and business publications to stay on top of trends that may impact the energy sector and energy transition, and to identify promotional opportunities.
- Supporting the implementation of the business plans for the energy sector.
- Cultivate a deep understanding of the areas of expertise and client needs across the sector, practice and Future of Energy.
- Help develop solutions and tools to drive forward Future of Energy efforts globally.
- Manage, support, and draft responses to RFPs and strategic pitch opportunities for the sector.
- Evaluate sector strengths and conduct research on existing and prospective clients, competitor activity, and industry or market trends to aid in the development of marketing plans, pitches, presentations, and proposals.
- Liaise with global Pitches and Pursuits team to provide input to other industry sector, practice, or firmwide pitches.
- Create and maintain a suite of standard targeted marketing materials, including credentials documents and experience lists.
- Provide support on other strategic business development and promotional initiatives as needed.
- Act as a client relationship manager for some of the firm's key clients in the energy sector.
- In conjunction with the Client Development team, ensure that client relationship management principles and best practices are adopted across the industry sector.
- Identify cross-selling opportunities within existing sector group, practice group and firm clients and work with business development team and attorneys to expand client relationships.
- Conduct and document client feedback interviews as part of the firm's formal Client Listening Program.
- Encourage full and effective use of the firm's CRM database.
- Identify and coordinate practice group, industry, and other firm events in which partners can participate to support their client and business development objectives.
- Plan and manage the implementation of marketing communications programs and events in support of industry and practice business development plans, including flagship events across the energy sector and energy transition market, as well as smaller seminars and receptions, including but not limited to mailing list creation, client alerts, event promotion, development of invitations and other client communications and materials, concept development, and vendor selection.
- Work with sector group and sector team leaders to plan internal sector meetings and retreats.
- Well-versed with demonstrated success in Marketing and Business Development best practices.
- Experience in developing and supporting client development and new business development programs to build relationships and generate revenue.
- Experience in pitch and proposal development.
- Project and team management experience.
- Proficiency in Microsoft Office (Word, Excel, PowerPoint).
- Experience in InDesign, iPublish, and InterAction (or other CRM system) desirable.
- 7+ years of relevant experience preferred, preferably in a legal or similar professional services industry.
- Working knowledge of the energy industry and energy transition market desirable.
- Strategic, big-picture vision, with the ability to focus on the details and demonstrate a high level of initiative.
- Strong critical thinker able to devise data-driven Marketing and Business Development strategies.
- Strong organisational skills and an ability to prioritise and complete simultaneous projects with minimal supervision.
- Ability to work both independently as well as within cross-functional teams in a collaborative, professional environment.
- Excellent writing and presentation skills.
- Ability to meet deadlines and work well under pressure.
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