Business Director

Advania UK
London

Business Director

Position Overview
The Business Director will be responsible for developing and executing initiatives that enhance and expand direct sales efforts. This role requires an experienced sales professional with a strong understanding of strategic alliance dynamics, business development, direct selling techniques and relationship management on both the transactional and strategic level.

Salary & Benefits

We will offer a competitive base salary plus commission for this role.

Click here for the list of benefits.

Hybrid working

We recognise the benefits that remote and flexible working brings.

We operate a hybrid working policy that allows our employees to balance time in the office and time from home. Each team within our organisation can decide how to implement this policy. If you have any questions after applying, please reach out to our recruitment team.

Responsibilities:

Strategic Development:

  • Formulate and lead the strategic roadmap for partner alliances and direct selling efforts that aligns with the Consulting business’s strategy.

  • Identify, evaluate, and prioritise high-impact partnership opportunities that drive market share growth and revenue generation.

Relationship Management:

  • Build and maintain strong relationships with key partners and direct clients, ensuring alignment on goals and objectives.

  • Act as the primary point of contact for partner communications, client engagement, and direct sales efforts.

Revenue Contribution:

  • Deliver an agreed target, set by the Managing Director for monthly, quarterly, and overall annual sales.

Market Analysis:

  • Conduct market research to identify trends, opportunities, and competitive landscape affecting both partner strategies and direct selling initiatives.

  • Analyse performance metrics for both partnerships and direct sales, providing insights to optimise collaboration and sales efforts.

Cross-Functional Collaboration:

  • Work with a variety of internal teams to ensure that partnership initiatives and direct selling strategies are effectively integrated into the business.

Qualifications & Experience:

  • Proven experience owning C-level relationships within strategic alliance partners (e.g. Global Partner Director, VP Alliances, Regional CEO-counterparts)

  • Experience across multi-region or multi-market operations

  • Experience of operating at Director level in an equivalent consulting or sales organisation

  • Experience of managing a portfolio of ISV and/or system integration partners and meeting or exceeding sales targets

  • Professional experience of structuring high-value alliances (i.e. with Microsoft)

  • Expertise with commercial & contract negotiation

  • Deep comfort with Microsoft and the associated enterprise offerings

About Us:
We are the tech company with people at heart.

At Advania, we believe in empowering people to create sustainable value through the clever use of technology. As one of Microsoft's leading partners in the UK, specialising in Azure, Security, Dynamics 365, and Microsoft 365, we have a proven track record of success in delivering transformational IT services.

Our Selection Process:

We are committed to ensuring an equitable experience for all candidates, regardless of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation, gender identity, or any other basis as protected by applicable law.

Please do let us know if you’ll need any reasonable adjustments as part of the selection process by highlighting these on your application form.

As part of our commitment to our clients we will need to carry out background checks, including a criminal record check, for all offers of employment. If you have any unspent criminal convictions or questions about the screening process, please notify your recruiter once the application has been submitted.

#LI-Hybrid

Posted 2026-08-28

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