Global Partner Marketing - Emerging Hyperscaler Partner Marketing

We help the world run better
At SAP, we keep it simple: you bring your best to us, and we'll bring out the best in you. We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what's next. The work is challenging – but it matters. You'll find a place where you can be yourself, prioritize your wellbeing, and truly belong. What's in it for you? Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed.

 

What you'll do:

 

SAP is seeking a talented, self-directed senior partner marketing manager to build programs at scale with our emerging hyperscalers. The global senior partner marketing manager will be responsible for the strategic annual planning, budgeting of programs, execution with and through approved agencies, SAP and our partner counterparts. This role will develop go-to-market strategies, core messaging and value, demand generation campaigns, and awareness programs that will be rolled out directly, and via global marketing teams. In this role, you will build, execute, and report on global SAP and emerging hyperscaler marketing campaigns and activities. 

 

 

Responsibilities: 

• Develop joint solution value proposition and messaging. Develop and coordinate messaging and content to be leveraged by sales, field marketing, digital marketing, partner marketing, and partners. 
• Design, prioritize and validate joint marketing motions and plan, including: 
• Joint campaign scenarios
• Joint marketing calendar, aligned to tactics across the Customer Journey with clear ownership and roles and responsibilities. 
• Marketing KPI’s and measurement criteria. 
• Own, develop and execute the marketing strategy to, and with, SAP’s emerging hyperscalers to support SAP business goals and KPIs. 
• Lead projects, programs, and campaigns that require cross-collaboration by SAP and the identified emerging hyperscalers marketing activities (PR, Blogs, Webinars, Events, Collateral, Case Studies etc.), utilizing the supporting teams and resources to plan, execute and measure. 

 

What you bring:

 

Qualifications: 

• Bachelor's degree in marketing, business, or a related field. 
• Minimum of 7 years of experience in partner marketing, must have prior experience working with hyperscalers, building integrated demand plans. 
• Proven experience in developing and executing marketing communications plans. 
• Excellent written and verbal communication skills, with the ability to create compelling marketing content. 
• Ability to work effectively in a fast-paced, deadline-driven environment. 
• Strong analytical skills and the ability to use data to drive decision-making. 
• Self-motivated and able to work independently, as well as collaboratively with cross-functional teams. 

 

Bring out your best
SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.

We win with inclusion
SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better world.

SAP is committed to the values of Equal Employment Opportunity and provides accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: [email protected].

For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program , according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability, in compliance with applicable federal, state, and local legal requirements.

Successful candidates might be required to undergo a background verification with an external vendor.

AI Usage in the Recruitment Process

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Please note that any violation of these guidelines may result in disqualification from the hiring process.

Requisition ID: 444767 | Work Area: Marketing | Expected Travel: 0 - 10% | Career Status: Professional | Employment Type: Regular Full Time | Additional Locations: #LI-Hybrid