Head of Marketing EMEA & ROW

The business is a science-led, internationally recognised skincare brand with a strong presence across Europe and global markets. Known for innovation, quality and responsible business practices, the company operates across direct-to-consumer, retail, professional and distributor-led channels. Sustainability, collaboration and long-term brand building sit at the core of its culture.

Reporting into the regional General Manager, the Head of Marketing EMEA & ROW will own the regional marketing strategy and execution across brand, trade and channel marketing. This role will lead a growing team and work closely with commercial, ecommerce and distributor partners to drive brand awareness, consumer engagement and sustainable revenue growth across diverse markets.

Responsibilities

• Define and deliver a regional marketing strategy that strengthens brand awareness, consideration and loyalty across multiple territories and channels
• Lead the development of integrated campaigns that are locally relevant while remaining consistent with global brand positioning
• Partner closely with ecommerce, sales and distributor teams to align brand activity with commercial objectives
• Oversee regional trade marketing activity, including promotional planning, launches and in-market execution across retail, professional and online partners
• Use insight, data and performance metrics to evaluate effectiveness and continuously improve marketing impact
• Own regional marketing budgets, ensuring spend is prioritised effectively and delivers clear return on investment
• Act as a brand guardian across EMEA and ROW, ensuring consistent standards, messaging and visual identity with internal teams and external partners
• Build capability across regional and distributor marketing teams by sharing best practice, tools and guidance
• Recruit, develop and lead a high-performing marketing team, fostering collaboration, accountability and career progression

Experience Requirements

• Senior-level marketing leadership experience within beauty, skincare or a comparable consumer brand environment
• Proven experience delivering multi-market marketing strategies across a mix of direct, retail and distributor-led channels
• Strong commercial mindset with the ability to balance brand building and revenue growth
• Demonstrated experience managing and developing teams in a fast-paced, international environment
• Confident stakeholder manager with the ability to influence internally and externally at senior level
• Comfortable working with data, insight and performance metrics to inform decision making
• Experience working with European or international markets is essential
• Additional European languages are advantageous but not essential

To speak with one of our consultants about this position, please apply now.

Location: London
Country: United Kingdom
Contract Type: Full Time
Salary: £up to Competitive

Job Reference: DPHOM2026
Sector: Beauty & Wellness
Role: Marketing & Advertising
Market: Skincare