Performance Director - Activation Governance - Media Agency

Silverdrum
Central London

Performance Director – Activation Governance (Media Agency)

London | Hybrid (3 days p/w) | Salary to £75,000

A global media agency is hiring a newly created Performance Director role working across a major international consumer health and personal care brand.

This is not a hands-on activation role. It’s a strategic performance governance position for someone who understands paid social and/or programmatic activation deeply and now wants to shape how markets operate at scale.

You’ll sit across 15+ European markets, helping connect upper-funnel media, lower-funnel performance and Amazon activity into one joined-up regional approach.

Why this role stands out:

  • Newly created role with genuine scope to shape process, governance and ways of working across Western Europe
  • Work across household-name consumer products spanning beauty, oral care and mother & child categories
  • Strong focus on test-and-learn, innovation, media governance and regional thought leadership
  • Opportunity to influence senior stakeholders across local and regional teams without being buried in day-to-day activation
  • Join a high-performing international media and performance team with strong long-term growth opportunities

What they’re looking for:

  • Strong background in paid social and/or programmatic activation
  • Someone who understands the wider ad-tech and media ecosystem
  • Experience driving best practice, QA, governance and operational consistency across teams or market
  • Comfortable advising clients on topics like brand safety, measurement, platform strategy and industry change
  • Confident managing stakeholders and driving collaboration across multiple markets

Ideal for someone wanting to move beyond campaign execution into a broader strategic, consultative and governance-led remit.

Posted 2026-05-27

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