Senior Brand Copywriter

Hello, we’re Starling. We built a new kind of bank because we knew technology had the power to help people save, spend and manage their money in a new and transformative way. We’re a fully licensed UK bank with the culture and spirit of a fast-moving, disruptive tech company. We’re a bank, but better: fairer, easier to use and designed to demystify money for everyone. We employ more than 3,500 people across our London, Southampton, Cardiff and Manchester offices.

As Senior Brand Copywriter, you’ll help shape and create impactful and effective work across brand, marketing and social as we take Starling into its next chapter. 

You’ll be able to take ideas and turn them into thoughtful, crafted work that elevate the brand. It could be big campaigns with impact, or small details with finesse. You’ll be comfortable working across digital, print, motion, radio and product, and collaborate closely with designers, art directors, marketers, product designers and developers. You’ll take ownership of your work and help others raise the bar too.

Key Responsibilities:

Creative Execution and Writing Craft:

• Deliver high-quality writing across a wide range of formats and channels.
• Translate creative briefs into strong, clear concepts and executions.
• Have a proven track record in scripting, concepting, editing, naming, as well as writing for OOH, radio, TV, email, web and social media.
• Have a clear understanding of writing for SEO, GEO, paid search and other technical and performance marketing channels.
• Take responsibility for your projects from concept to final delivery.
• Bring a high level of craft, consistency and clarity to everything you create.
• Present your work clearly and confidently to peers and stakeholders.

Collaboration and Team Contribution:

• Work closely with writers, marketers, engineers and other designers.
• Always push yourself and the team for stronger ideas and a higher level of craft in execution.
• Contribute to creative reviews with ideas, creative references and positive critique.
• Help maintain strong working relationships across the team and wider business.

Brand Application and Consistency:

• Apply our tonal identity consistently and creatively across touchpoints.
• Identify opportunities to evolve or improve how the brand is expressed.
• Uphold high standards in execution, never deviating from house style.
• Help ensure creative work aligns with our wider goals and brand principles

Creative Thinking and Development:

• Stay aware of trends and creative work across industries.
• Bring new ideas and fresh perspectives into the team.
• Contribute to the culture of the creative studio with curiosity and generosity.
• Take initiative in developing your own skills and craft.

Requirements

• 5+ years of writing experience in brand, marketing or creative studio environments.
• A portfolio that shows original thinking, craft and versatility.
• Experience working within a brand system.
• Proficiency in Figma.
• Confidence in presenting your work and explaining your decisions.
• Attention to detail and a collaborative mindset.

Benefits

• 25 days holiday (plus take your public holiday allowance whenever works best for you)
• An extra day’s holiday for your birthday
• Annual leave is increased with length of service, and you can choose to buy or sell up to five extra days off
• 16 hours paid volunteering time a year
• Salary sacrifice, company enhanced pension scheme
• Life insurance at 4x your salary
• Private Medical Insurance with VitalityHealth including mental health support and cancer care. Partner benefits include discounts with Waitrose, Mr&Mrs Smith and Peloton
• Generous family-friendly policies
• Perkbox membership giving access to retail discounts, a wellness platform for physical and mental health, and weekly free and boosted perks
• Access to initiatives like Cycle to Work and Salary Sacrificed Gym partnerships

About Us

You may be put off applying for a role because you don't tick every box. Forget that! While we can’t accommodate every flexible working request, we're always open to discussion. So, if you're excited about working with us, but aren’t sure if you're 100% there yet, get in touch anyway.

We’re on a mission to radically reshape banking – and that starts with our brilliant team. Whatever came before, we’re proud to bring together people of all backgrounds and experiences who love working together to solve problems.

Starling Bank is an equal opportunity employer, and we’re proud of our ongoing efforts to foster diversity & inclusion in the workplace. Individuals seeking employment at Starling Bank are considered without regard to race, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, physical or mental disability, military or veteran status, or any other characteristic protected by applicable law.

By submitting your application, you agree that Starling Bank may collect your personal data for recruiting and related purposes. Our Privacy Notice explains what personal information we may process, where we may process your personal information, its purposes for processing your personal information, and the rights you can exercise over our use of your personal information.