Shopify & Ecommerce Manager

Shopify & Ecommerce Manager

Sibie Holding Group · UK, EU & US

Full-time On-site – London base Hire Priority: #1 Health & Wellness

About Sibie Pharma Group

We are a group of fast-growing online pharmacies serving patients and health-conscious consumers across the UK and EU, with imminent launches in the United States and the Gulf Cooperation Council (GCC). We sit at the intersection of health, science, and technology, making evidence-based pharmacy products accessible, personal, and trustworthy.

The Role

As a Shopify & Ecommerce Manager you will own the technical and operational backbone of our ecommerce business. This role ensures both of our Shopify stores are fast, stable, conversion-optimized, and continuously improving.

You’ll sit at the intersection of engineering, marketing, and growth, making sure every campaign lands on a high-performing storefront, and every customer journey is seamless. From managing the app ecosystem to optimizing site speed and checkout flows, your work will directly impact revenue, conversion rates, and average order value.

Why This Role Matters Now

We’re operating across two pharmacy brands, multiple international markets, and subscription-based models. The complexity is growing, and so is the opportunity.

This role is critical to ensuring our ecommerce infrastructure can support that scale. You’ll own the systems that power performance: fast-loading pages, optimized product journeys, and a smart app stack that increases AOV through upsells and cross-sells, without increasing ad spend.

What You’ll Own

Shopify Storefront & Theme

• Manage and optimize Shopify themes across both stores
• Technical conversion rate optimisation across both stores
• Implement UX/UI improvements that increase conversion rates
• Ensure storefront consistency across devices and markets

App Stack Management

• Own and optimize the ecommerce app ecosystem (upsell, cross-sell, reviews, subscriptions)
• Evaluate, implement, and manage third-party apps for performance and ROI
• Reduce bloat while maximizing functionality and efficiency

Catalogue & Market Management

• Maintain product catalogue across regions (pricing, availability, localization)
• Ensure accuracy and consistency across all SKUs and markets
• Support cross-border ecommerce operations and regional requirements

Website Performance & Speed

• Monitor and improve Core Web Vitals and page load speed
• Identify and resolve performance bottlenecks
• Ensure fast, reliable site performance across all devices and geographies

Automation & Workflows

• Build and manage Shopify Flow automations
• Collaborate with CRM to streamline lifecycle and operational workflows
• Reduce manual processes through smart automation

Ecommerce Analytics & Reporting

• Track and report on revenue, conversion rates, AOV, and funnel performance
• Identify opportunities for optimization across the customer journey
• Work closely with marketing and product teams to align on performance insights

Key Impact Areas

• Both Shopify Stores: Stability, scalability, and performance across all markets
• Upsell & Cross-sell: Increasing AOV through smart app usage and UX improvements
• Store Speed: Fast, frictionless user experience that supports conversion
• Catalogue & Apps: Clean, optimized infrastructure that supports growth
  

How Success Is Measured

Store Performance

• Improvement in conversion rates and revenue per visitor
• Stable, high-performing storefronts across all markets

Speed & UX

• Strong Core Web Vitals and fast page load times
• Reduced friction across key user journeys (product → checkout)

AOV Growth

• Measurable increase in average order value through upsell/cross-sell strategies
• Effective use of apps without degrading site performance

Operational Excellence

• Accurate, well-managed product catalogue across regions
• Efficient, automated workflows reducing manual overhead

Data & Optimization

• Clear reporting on ecommerce performance metrics
• Continuous identification and execution of improvement opportunities

Requirements

Who We Are Looking For

• You’re a technically strong ecommerce operator who understands that performance lives in the details. You know how to make Shopify stores faster, cleaner, and more effective, and you’re comfortable getting hands-on with themes, apps, and workflows.
• You think in systems, not just fixes. You care about conversion, speed, and scalability, and you understand how small improvements across the funnel compound into meaningful revenue gains.
• You’re proactive, resourceful, and comfortable working across teams, bridging gaps between marketing, product, and operations to keep everything running smoothly.

Essential

• Strong hands-on experience managing Shopify stores end-to-end
• Solid understanding of Shopify themes, Liquid, and frontend performance
• Experience managing and optimizing Shopify app ecosystems
• Proven ability to improve site speed and Core Web Vitals
• Experience with product catalogue management across multiple markets
• Strong understanding of ecommerce KPIs (conversion rate, AOV, revenue)
• Experience with Shopify Flow or similar automation tools
• Analytical mindset with the ability to translate data into improvements

Highly Desirable

• Experience with Shopify Plus
• Background in subscription-based ecommerce models
• Experience in cross-border ecommerce (multi-region pricing, localization)
• Familiarity with CRO principles and experimentation frameworks
• Experience integrating ecommerce with CRM or lifecycle marketing tools
• Exposure to regulated industries (e.g., pharmacy, healthcare)
• Ability to collaborate with developers or make light code changes independently

Benefits

What We Offer

Our team, our methods, and our technology define our identity. Immerse yourself in a dynamic, stimulating, and fulfilling environment where you have a real chance to impact the healthcare sector.

• A genuinely ground-floor creative role in a group of companies at an inflection point
• Exposure to three of the world's most exciting markets: UK, EU and US
• Clear path to Head of Ecommerce as the team scales in Phase 2
• Competitive salary of £35,000 - £50,000 DOE, plus performance-related bonus
• A fast-moving, founder-led culture where great ideas are acted on, not buried in process

How to Apply

Please send the following to [email protected] with the subject line Creative Content Producer Application:

• Your CV or LinkedIn profile