Digital Marketing Manager
Key responsibilities of the Digital Marketing Manager role:
- Own the day-to-day management, optimisation and performance of the company website.
- Manage website updates, landing pages, fund pages, educational content and campaign pages.
- Work with marketing, content, research, product, sales, compliance and external agencies to ensure website content is accurate, compliant and effective.
- Improve website navigation, user journeys, accessibility, mobile experience, page speed and conversion pathways.
- Lead SEO activity across technical SEO, on-page optimisation, content optimisation and organic search reporting.
- Monitor and improve rankings for key strategic terms across the brand, ETFs, ETCs, thematic investing, active ETFs, commodities and other priority investment themes.
- Identify search-led content opportunities and optimise existing content to improve visibility and engagement.
- Lead the company's approach to AI search and GEO, including monitoring how the business, funds and themes appear in AI-generated search results.
- Ensure content is structured to support discover-ability by AI platforms, including clear explanations, FAQs, structured data and authoritative source material.
- Own website and search performance reporting, using tools such as Google Analytics, Google Search Console, Looker Studio and other relevant platforms.
- Build clear insight on website traffic, engagement, rankings, conversions and content effectiveness.
- Support product launches, issuer campaigns and marketing activity with high-performing website journeys.
- Stay up to date with developments in SEO, AI search, GEO and changing digital behaviour.
Recommended Jobs
Planner
Planner Kilnbridge Southwest, Site Based Kilnbridge Structures About Kilnbridge Kilnbridge is the UK’s leading structures specialist, delivering some of the country’s most complex and …
Head’s PA | Kensington & Chelsea | Full Time
We are working with a school who are recruiting for a sophisticated and highly organised PA to the Headteacher in Kensington & Chelsea. This is a full-time, permanent position starting in August 2026…
Stockist - Permanent Full Time (40h) - London
We are looking for a Stockist (M/F) to join our retail team for our London stores on a permanent contract ideally on a full-time (40h) basis. Reporting to the Store Director and the Stock Manager (…
Business Development Representative
At Klaviyo, we value the unique backgrounds, experiences and perspectives each Klaviyo (we call ourselves Klaviyos) brings to our workplace each and every day. We believe everyone deserves a fair sho…
Senior Data Engineer, Unified Platform
DRW is a diversified trading firm with over 3 decades of experience bringing sophisticated technology and exceptional people together to operate in markets around the world. We value autonomy and th…
Picker
Booker • Endeavour Way, Durnsford Rd London • Working hours 20• Apply by 13-Jul-2026
Principal Research Scientist - Machine Learning
IMC is one of the world’s leading trading firms, combining quantitative research, technology and trading expertise to solve complex problems at scale. As Machine Learning becomes increasingly impo…
HR & Staff Compliance Administrator - Lambeth, South London
A well-established secondary school in the Lambeth area is seeking an organised and proactive HR & Staff Compliance Administrator to join its dedicated support team. This is a pivotal role focused …
Production Engineer
About the Position We are hiring Production Engineers in our London office. Jane Street Production Engineers are software developers who spend time both developing software and also providing high-q…