Product Marketing Manager - Mobile (One Braham (4140), London, United Kingdom)

Product Marketing Manager - Mobile (One Braham (4140), London, United Kingdom)

London, Bristol or Manchester

3 days in the office, 2 remote

Why this job matters

We’re the powerhouse connection between the product and partnership teams, driving momentum through the quarterly commercial roadmap and turning bold business ambitions into reality with smart, strategic marketing. As product marketing, we’re breaking silos. Collaborating across functions to deliver high-impact, multi-channel campaigns that elevate ROI and spark real results.

As a Product Marketing Manager, you’ll be at the heart of our Mobile product success story. You’ll champion customer insights, craft go-to-market strategies and bring innovative products to life for our customers and partners. Working together with product managers, sales teams, tier-one partners, and marketing experts, you’ll shape compelling narratives that fuel adoption, deepen relationships, and make our products stand out in the market

What you’ll be doing

• Key interface between the Product team, Commercial and wider Brand & Marketing team.
• Own and manage all Mobile-specific marketing and external content—keeping it fresh, consistent, and centrally accessible.
• Be the voice of the customer—championing how our Mobile products can help elevate their business and shaping thought leadership campaigns.
• Lead end-to-end partner NPI campaigns and go-to-market plans that hit commercial targets.
• Drive stakeholder engagement through key meetings and quarterly reviews.
• Manage budgets and phasing with precision.
• Regular travel to London if you're not based there

The skills and experience you will have under your belt

• Proven experience in a marketing role with a strong understanding of mobile products and full marketing channel execution.
• Demonstrated ability to craft compelling, customer-focused content that drives engagement and communicates value.
• Strong commercial acumen with the ability to align marketing strategies to business goals.
• Experience building and managing relationships with internal stakeholders and external partners, including senior leadership.
• A track record of working in fast-paced environments, managing multiple priorities and delivering to tight deadlines.
• Ability to analyse market trends, customer insights, and competitor activity to inform marketing strategy and messaging.

Desirable

• Previous experience in a B2B marketing environment, ideally within the tech or telecoms sector.
• Experience in launching new partner products to market, from planning through to execution.

Benefits

• Annual on target bonus 10% (based on both personal and company performance)
• BT Pension scheme; minimum 5% employee contribution, BT contribution 10%
• 25 days annual leave + 8 bank holidays with the option to buy up to one week's work of your contracted hours. This will also increase with service.
• 2 weeks carer’s leave
• From January 2025, all parents welcoming a new child will be eligible for our new Family Leave policy. You will receive 18 weeks at full pay, eight weeks at half pay and 26 weeks at the statutory rate. It is for all parents, no matter how your family is made.
• Enhanced women’s health support: including help with menopause symptoms, cancer screenings, period care and more.
• Life Assurance (4 x life cover pay)
• Exclusive colleague discounts on our latest and greatest BT broadband packages
• 50% off EE mobile pay monthly or SIM only plans and 50% discount for friends and family on EE SIM only plans.
• My Discounts gives colleagues access to unbeatable savings on everyday purchases at hundreds of retailers.
• Discounted EE TV including TNT Sport and the NOW Entertainment membership.
• Option to join the Healthcare Cash Plan or other benefits such as dental insurance, gym memberships etc.
• Volunteering days so you can give back to your local community.
• Brand new electric vehicle salary sacrifice arrangement, known as ‘My EV.’
• 24/7 private virtual GP appointments for UK colleagues

With over 175 years of heritage, BT is now the flagship business brand of BT Group. We’ve brought together our best people and capabilities into a B2B powerhouse serving 1.2 million business customers internationally.

We’re a global leader for secure connectivity and collaboration platforms for businesses of all shapes and sizes, from big household names and government departments, right through to sole traders and new start-ups. But it’s not just the technology that matters, it’s what it can do to help them build stronger, smarter, more secure businesses.

We value diversity and inclusion and believe in making a positive impact. We connect for good by championing digital inclusion and equipping people, businesses, and communities with digital skills to thrive.

As a member of our team, you will be part of an organisation that celebrates difference, fosters innovation and provides you with opportunities to be your best. With millions of businesses relying on us daily, joining BT means you can be part of a diverse and multi-skilled team that makes a significant impact to society.

A FEW POINTS TO NOTE:

Although these roles are listed as full-time, if you’re a job share partnership, work reduced hours, or any other way of working flexibly, please still get in touch.

We will also offer reasonable adjustments for the selection process if required, so please do not hesitate to inform us.

DON'T MEET EVERY SINGLE REQUIREMENT?

Studies have shown that women and people who are disabled, LGBTQ+, neurodiverse or from ethnic minority backgrounds are less likely to apply for jobs unless they meet every single qualification and criteria. We're committed to building a diverse, inclusive, and authentic workplace where everyone can be their best, so if you're excited about this role but your past experience doesn't align perfectly with every requirement on the Job Description, please apply anyway - you may just be the right candidate for this or other roles in our wider team.