Chinese Speaking Marketing Content Creation_Work Placement

Location: London, with hybrid working available

Salary： Unpaid

Expense: Work related travel can be expensed

About us

At Blue Education, our unwavering mission is to empower students on their journey to academic excellence and personal growth, guiding them toward the realisation of their dreams to attend the world's most prestigious universities.

We recognise the unique challenges that international students face, from mastering complex subjects to adapting to new cultures and educational systems. Our commitment is to provide comprehensive, personalised, and culturally sensitive tutoring services that foster confidence, competence, and global-mindedness.

Our core values drive our mission:

Excellence: We uphold the highest standards of academic rigour and teaching excellence, helping students achieve their full potential and stand out in competitive admissions processes.

Diversity and Inclusivity: We embrace and celebrate the rich tapestry of cultures and backgrounds that international students bring, fostering an inclusive environment where every student feels valued and supported.

Individualised Approach: We understand that every student is unique, and we tailor our tutoring to their specific needs and goals, nurturing their strengths and addressing their challenges.

Global Perspective: We instil a global perspective in our students, preparing them not only for academic success but also for a life enriched by cross-cultural understanding and collaboration.

Continuous Learning: We are committed to the continuous development of our tutors and the evolution of our teaching methods to stay at the forefront of educational excellence.

At Blue Education, we are not just tutors; we are mentors, advocates, and partners in your educational journey. Our ultimate goal is to see our students thrive academically, gain admission to the world's top universities, and go on to make meaningful contributions to society.

"Together, we'll turn dreams into achievements, one student at a time."

Responsibilities

• Social Media Content Planning: Based on the company's brand positioning and target audience, be responsible for planning article or video topics for the company's various social media platforms (such as WeChat Official Account, Weibo, Xiaohongshu, Douyin, etc.), ensuring that the content aligns with the brand image while attracting the attention of the target student group.
• Content Writing & Editing: Independently write or co-write articles or video scripts on topics such as UK study abroad applications, introductions to G5 universities, sharing of overseas study life, application tips, etc., ensuring that the content is accurate, in-depth, and engaging. Additionally, be responsible for content editing, proofreading, layout, as well as video shooting, to enhance the reading experience.
• Trend Tracking & Online Sense Cultivation: Maintain sensitivity to the study abroad industry, education policies, and social media trends, promptly capture and integrate hot topics to enhance the timeliness and topicality of the content. At the same time, continuously improve one's online sense to make the content more appealing to younger audiences.
• Accumulation of Study Abroad Knowledge: Deeply understand key information such as the UK study abroad application process, admission criteria for G5 universities, and professional rankings, ensuring the professionalism and authority of the content. Meanwhile, stay informed about industry dynamics, continuously learn new knowledge, and enhance personal professional expertise.

Qualifications And Competencies

• Bachelor's degree or above, with majors in Journalism, Communication, English, Education, or related fields preferred. Prior study experience in the UK or the US is a plus.
• Have a keen insight into online trends and social media platforms, with the ability to actively identify and seize hot topics. Possess strong initiative and self-drive, capable of efficiently completing tasks without direct supervision.
• Possess excellent writing skills and creative abilities, able to craft high-quality, engaging articles. Additionally, have good information integration and editing capabilities, enabling quick and accurate processing of large amounts of information.
• Have good communication skills and a strong teamwork spirit, able to effectively communicate with team members and collaborate on tasks.
• Have strong learning and adaptability, capable of quickly mastering new knowledge and skills and applying them to practical work.

We value diversity and are committed to fostering an inclusive environment for all candidates, ensuring full compliance with UK employment regulations.

This internship is designed to provide candidates with a diverse and enriching work experience, focusing on skill development and career growth. Interns will not be expected to undertake the responsibilities or obligations of permanent employees.

If you are passionate about helping talented young people achieve their potential, we encourage you to apply for this exciting opportunity today!