Programmatic Executive
Programmatic Executive (Web, App, CTV & FAST)
Location: London
Department: Programmatic
Reports to: Executive Director, Programmatic
About GB News
GB News launched in the UK in September 2021, with its mission of being the UK’s number one news channel by 2028. Making great strides towards their mission, GB News is the fastest growing news channel in the UK across television, radio and online.
GB News is passionate about delivering news and debate across media platforms and does so by embracing technologies and striving to be the market leader in their approach to news delivery to their followers.
As a start-up company operating in a well-established sector, facing changing customer needs, GB News’ standard operating model is very much challenging the news industry standards. Simply put, GB News are pathing their own way as trailblazers in the sector.
About the Role
We are looking for a proactive, analytical individual with a passion for programmatic tech to join our programmatic team. This role offers significant career growth potential by providing a unique opportunity to work for a broadcaster with full digital footprint across TV, Non-linear TV, Websites and Apps. The position offers broad exposure to multiple projects across all digital disciplines, making it ideal for someone eager to grow and diversify their skill set.
Key Responsibilities
Revenue and Yield Optimisation
- Monitor daily programmatic revenue performance across all GB News platforms
- Maximise performance of existing partners through yield optimisation initiatives including floor price optimisations
- Build and maintain dashboards to automate reporting and ensure daily updates
- Build strong, collaborative relationships with our key partners through weekly/monthly meetings
Operation and Delivery
- Assist end to end campaign set ups, management and optimisation of Direct, PG, PMP and PD deals across DSPs and SSPs
- Create, modify and audit placements across all SSP and DSP partners
- Manage internal technical processes such as ads.txt updates, Inventory mapping and creation of ad units and placements
- Coordinate with wider stakeholders to ensure smooth delivery of projects
- Support inventory forecasting, QBR and other day to day Operational tasks
Cross-functional Collaboration
- Work closely with Product, Tech, Data, Membership, Commercial and other internal teams to deliver programmatic strategies
- Support Pre-sales requests to help secure programmatic and direct advertising deals
- Contribute to internal documentation, best practices and process improvements
Skills and Experience
- 1–2 years of experience in digital advertising, preferably in programmatic, ad operations, or yield management
- Foundational understanding of the programmatic ecosystem (SSPs, DSPs, exchanges, data partners)
- Strong analytical skills and confidence working with data
- Proactive problem solver with excellent attention to detail
- Ability to manage multiple tasks and stakeholders in a fast-paced environment
- Previous experience in CTV/FAST programmatic or Ad Operations is a bonus
- Familiarity with GAM, SSP dashboards and other monetization platforms
Recommended Jobs
EYFS Teaching Assistant - Richmond
Location: Richmond upon Thames, London Salary: MPS/UPS Contract Type: Full-time We are seeking a caring, enthusiastic, and proactive EYFS Teaching Assistant to join a welcoming and inclusive…
PCI DSS Expert (Credit Cards & Payments)
Hello! At MBC, we continue to grow and are now looking for a PCI Credit Card Expert to join an exciting initiative within the payments and cards domain. About MBC May Business Consulting is…
Senior Client Partner - Sports and iGaming
Company Description Technology is our how. And people are our why. For over two decades, we have been harnessing technology to drive meaningful change. By combining world-class engineering, in…
Year 1 Teacher - Inclusive Newham Primary School
We are seeking a passionate and dedicated Year 1 Teacher to join our vibrant and welcoming Primary School in Newham. This is a permanent role starting January 2026, offering the opportunity to make a…
Senior Leasehold Finance Officer - PO1
Job Category : Housing Location : 2 Hillman Street, Hackney Council Hours Per Week : 35.00 Start Date : immediate Start Start Time : 09:00 End Time : 17:00 Salary:£21.10 Hackney is …
REVIT/CAD/BIM Engineer
Job Title: REVIT/CAD/BIM Engineer Location: London Contract type: Contract Working pattern: Remote Company Our client is an industry leading technology solutions provider deliverin…
Year 4 Teacher - Barking
We are seeking a motivated, enthusiastic, and dedicated Year 4 Teacher to join a welcoming and inclusive primary school in Barking, starting as soon as possible. This is an excellent opportunity for …
Year 5 Teacher - Brixton
We are seeking a motivated, enthusiastic, and committed Year 5 Teacher to join a vibrant and inclusive primary school in Brixton, starting as soon as possible. This is an excellent opportunity for a …
Director, Certifications Management, Global Investment
About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneerin…
Front of House Administrator | Independent School |...
Do you enjoy meeting people, staying organised, and making a positive first impression? A highly regarded independent school in Kingston upon Thames is looking to appoint a Front of House Administr…