Programmatic Executive
Programmatic Executive (Web, App, CTV & FAST)
Location: London
Department: Programmatic
Reports to: Executive Director, Programmatic
About GB News
GB News launched in the UK in September 2021, with its mission of being the UK’s number one news channel by 2028. Making great strides towards their mission, GB News is the fastest growing news channel in the UK across television, radio and online.
GB News is passionate about delivering news and debate across media platforms and does so by embracing technologies and striving to be the market leader in their approach to news delivery to their followers.
As a start-up company operating in a well-established sector, facing changing customer needs, GB News’ standard operating model is very much challenging the news industry standards. Simply put, GB News are pathing their own way as trailblazers in the sector.
About the Role
We are looking for a proactive, analytical individual with a passion for programmatic tech to join our programmatic team. This role offers significant career growth potential by providing a unique opportunity to work for a broadcaster with full digital footprint across TV, Non-linear TV, Websites and Apps. The position offers broad exposure to multiple projects across all digital disciplines, making it ideal for someone eager to grow and diversify their skill set.
Key Responsibilities
Revenue and Yield Optimisation
- Monitor daily programmatic revenue performance across all GB News platforms
- Maximise performance of existing partners through yield optimisation initiatives including floor price optimisations
- Build and maintain dashboards to automate reporting and ensure daily updates
- Build strong, collaborative relationships with our key partners through weekly/monthly meetings
Operation and Delivery
- Assist end to end campaign set ups, management and optimisation of Direct, PG, PMP and PD deals across DSPs and SSPs
- Create, modify and audit placements across all SSP and DSP partners
- Manage internal technical processes such as ads.txt updates, Inventory mapping and creation of ad units and placements
- Coordinate with wider stakeholders to ensure smooth delivery of projects
- Support inventory forecasting, QBR and other day to day Operational tasks
Cross-functional Collaboration
- Work closely with Product, Tech, Data, Membership, Commercial and other internal teams to deliver programmatic strategies
- Support Pre-sales requests to help secure programmatic and direct advertising deals
- Contribute to internal documentation, best practices and process improvements
Skills and Experience
- 1–2 years of experience in digital advertising, preferably in programmatic, ad operations, or yield management
- Foundational understanding of the programmatic ecosystem (SSPs, DSPs, exchanges, data partners)
- Strong analytical skills and confidence working with data
- Proactive problem solver with excellent attention to detail
- Ability to manage multiple tasks and stakeholders in a fast-paced environment
- Previous experience in CTV/FAST programmatic or Ad Operations is a bonus
- Familiarity with GAM, SSP dashboards and other monetization platforms
Recommended Jobs
Radiography
PSL Recruitment Services is urgently looking for a Band 5 Radiographer to work in a busy NHS Trust in North Central London. Candidates must be at least 1 year qualified with General NHS Radiography …
Biology Specialist | Enfield | "Outstanding" Grammar School
A top-performing grammar school in Enfield is looking for a Biology Teacher to join their science department. This is an academic environment where you’ll be teaching motivated students who really en…
Contract for Services: Level 3 Wine Marker
WSET is the global leader in drinks education. Our purpose is to empower people and support the drinks industry from producer to consumer. We are the world’s leading provider of qualifications in …
Senior Global Account Manager (Commodity Market Data)
We are currently looking for an outstanding Senior Global Account Manager to join our highly successful commercial team. The Senior Global Account Manager will play a pivotal role in managing and …
Pastoral Manager - Independent School - Harrow
Pastoral Manager – Independent School – Harrow Start Date: As soon as possible Contract: Full-time, Permanent Salary: Paid to scale School Information: This is a prestigious 11 to 1…
Midday Meal Supervisor - Alternative Provision...
Hours: 12pm – 1:45pm Salary: £15–£16 per hour A specialist alternative provision centre in Brentford is seeking a calm, confident and resilient supervisor to support secondary-aged students…
Year 3 Teacher | Newham
Are you a dedicated Year 3 Teacher seeking a rewarding opportunity from January 2026? Wayman Education is looking for an enthusiastic Year 3 Teacher to join an Outstanding primary school in Newham. T…
Legal Counsel
Working in a team of three, we have an exciting opportunity for a motivated lawyer with a solid background in corporate and commercial law to join our Puma Capital Group Legal team. You will support …
Receptionist - Global Investment Firm
A global investment firm based in the heart of Mayfair is seeking a confident, polished, and proactive Receptionist to be the face of their business. This is a fantastic opportunity for a Receptionis…
Art Technician - North London
A creative and well-established 11–16 school in North London is seeking a proactive Art Technician to support its vibrant Art department from January 2026 . About the Role Duties include: …