Product Marketing Manager

What You'll Do:

You’ll join the Product Marketing Commerce Yield team, part of the Go-to-Market Retail Media organization. The team is a global group of five (including the manager), based across the US, France, and the UK. We oversee the full suite of retailer monetization solutions and drive their successful rollout across markets worldwide. Our team thrives on a strong culture of learning, collaboration, and cross-functional partnership, working closely with a wide range of teams and profiles. In this role, you’ll have the opportunity to present, meet, and collaborate with internal and external stakeholders at a global level.

We are currently seeking a Product Marketing Manager supporting our Retailer Monetization solutions portfolio. In this role, you will own the go-to-market strategy of these solutions as well as leading the cross functional efforts to drive successful product launches, sales strategy and enablement. You will be responsible to create compelling narratives to drive value with our solutions.

Key responsibilities:

• Lead cross functional team to build and execute marketing and sales enablement strategies that translate technical information into commercially relevant assets to drive value for our customers

• Work effectively across teams with groups such as engineering, marketing, product, sales, business development to achieve our joint business goals

• Build in-depth knowledge of the Retail Media industry, retailer monetization solutions and customer needs

• Understand the different internal teams and needs to build an impactful internal enablement plan (training, materials, etc.) by audience

• Ensure our messaging articulates Criteo’s differentiation and aligns to core value proposition

• Have a good grasp of retailer personas to build impactful customer enablement strategies through channels such as: webinars, client communications, one sheets, education programs, etc

• Provide thought leaderships, sharing and educating both internal and external audiences on our solutions and value propositions

• Conduct market analysis and competitive research to identify trends, opportunities and threads to incorporate into product strategy and solutions

Who You Are:

• Bachelor’s degree in marketing, business or related field, MBA a plus

• 4+ years of professional experience in product marketing or related roles within Retail Media

• A proven track record managing cross-functional projects or product launches

• Ability to synthesize complex topics into compelling narratives for different audiences

• Excellent communication and problem-solving skills across product experience, success metrics, and market dynamics

• Self-starter with the ability to navigate a complex organisation to drive projects from idea to execution in a fast-paced environment

• Ability to navigate cultures and all levels of stakeholders across multiple functions and geographies to establish agreement for go-to-market priorities

We acknowledge that many candidates may not meet every single role requirement listed above. If your experience looks a little different from our requirements but you believe that you can still bring value to the role, we’d love to see your application!​

Who We Are:

Criteo is a leader in commerce media, helping brands, agencies, and publishers create meaningful consumer connections through AI-powered advertising solutions. We’re shaping a more open and sustainable digital future for advertising.

At Criteo, our culture is as unique as it is diverse. From our offices across the globe or from the comfort of home, our 3,600 Criteos collaborate together to build an open, impactful, and forward-thinking environment.

We foster a workplace where everyone is valued, and employment decisions are based solely on skills, qualifications, and business needs—never on non-job-related factors or legally protected characteristics.

What We Offer:

🏢 Ways of working – Our hybrid model blends home with in-office experiences, making space for both.
📈 Grow with us – Learning, mentorship & career development programs.
💪 Your wellbeing matters – Health benefits, wellness perks & mental health support.
🤝 A team that cares – Diverse, inclusive, and globally connected.
💸 Fair pay & perks – Attractive salary, with performance-based rewards and family-friendly policies, plus the potential for equity depending on role and level.

Additional benefits may vary depending on the country where you work and the nature of your employment with Criteo.