Senior Growth Marketing Manager
ABOUT US
Climate Impact Partners delivers solutions for climate action. We are carbon market specialists and a go-to partner for every stage of the net zero journey. With over 25 years of industry experience and fuelled by a relentless drive for rapid action and results, we have made it our mission to urgently ensure a thriving future for all life on earth.
We do this by providing an end-to-end service that delivers high-quality, thoroughly vetted climate projects which reduce carbon emissions, improve health and livelihoods, and enhance biodiversity. Together with our clients and project partners we have been responsible for the reduction or removal of more than 144 million tCO2e.
What sets us apart:
· Boundless, urgent ambition. We are accountable, relentless, resilient.
· Courage to innovate. We are courageous, creative, curious.
· Integrity without compromise. We are trustworthy, credible, committed.
· Empowered to serve. We are respectful, inclusive, collaborative.
YOUR IMPACT
As Senior Growth Marketing Manager, you will play a pivotal role in driving measurable pipeline growth by strengthening the organisation’s digital presence across key markets. You will be accountable for developing and optimising high-performing digital channels to consistently generate qualified inbound demand, ensuring sustained contribution to commercial objectives during a critical phase of growth.
Alongside demand generation, you will shape and embed a data-driven, performance-led marketing culture—bringing together SEO/GEO, paid media, and web optimisation to build scalable, efficient acquisition engines. By continuously improving targeting, content discoverability, and campaign effectiveness, you will ensure marketing investments translate into tangible business outcomes.
Working cross-functionally with internal stakeholders and external partners, you will strengthen the alignment between brand, demand generation, and digital execution. Through close collaboration with marketing, product, PR, RevOps, and engagement teams, you will ensure a seamless end-to-end digital experience that attracts, converts, and nurtures high-quality leads.
Leveraging strong analytical capability and a test-and-learn mindset, you will improve visibility across the marketing funnel, enabling clearer attribution, actionable insights, and ongoing optimisation of campaigns, content, and user journeys. Your leadership will directly contribute to increased conversion rates, improved campaign ROI, and a more efficient, scalable inbound engine.
This role is ideal for a commercially minded marketing leader with strong strategic and operational expertise, a track record of driving growth through digital channels, and a passion for building integrated, high-performing marketing ecosystems that deliver sustained pipeline and revenue impact.
KEY RESPONSIBILITIES
Demand Generation & Online Visibility
Drive online visibility. Improving traffic to our website and engagement with webinars and content through:
SEO/GEO strategy and implementation
Digital advertising to attract and convert priority audiences – LI, Google Ads
Retargeting
Creating and optimizing landing pages to drive conversion.
Website Ownership & Conversion Optimisation
Own and manage our websites and landing pages. Optimising content and UX to convert traffic to inbound leads.
Agency Management
Manage expert agencies: Website, SEO, Advertising
Digital Ecosystem Integration
Work with our digital team to ensure integration of other external facing digital platforms across the business, providing a seamless user experience for our stakeholders.
Performance Management & Optimisation
Actively manage and improve website performance, tracking traffic sources, effective pages and tactics to improve conversion.
Track, report and improve performance across digital channels and measure and report impact through the marketing funnel. Demonstrate measurable ROI in increased pipeline. Provide insights to improve campaigns and content.
Cross-Functional Collaboration
Work closely with:
Director of Marketing to ensure all activity aligns with brand guidelines and overall marketing strategy.
Marketing Engagement Manager, Demand Generation and RevOps team to ensure timely follow up of all inbound leads and implement feedback loops to improve quality.
PR team to ensure consistent messaging and the right combination of PR, awards, events and organic social media to increase our brand presence and drive traffic to our website.
Engagement team to optimise content by providing regular feedback on performance and improvement suggestions.
Demand Generation Team to support their outbound activity through digital advertising and nurture campaigns.
Project Marketing Manager to adequately showcase our projects and service offers across our digital platforms and support product led promotions.
LEADERSHIP CAPABILITIES
Leading with accountability by fostering an ownership mindset, setting ambitious goals and KPIs and utilising data-driven decision-making.
Commerciality with excellent strategic planning skills and effective stakeholder management to drive outcomes.
Focus on innovation and continuous improvement to foster a growth mindset, drive process optimisation and add value to our business and clients.
Exemplify our values, leading by example, recognising others who do the same and guiding our colleagues through change.
WHAT WE ARE LOOKING FOR
Proven experience in a senior business development leadership role, preferably within the environmental or sustainability sector.
Demonstrated success in driving business growth, expanding market share, and leading strategic initiatives in regional or international markets.
Strong leadership skills with a track record of building and managing high-performing teams.
A continuous track record of hitting and exceeding targets is critical, combined with strong influencing skills
Structured key account management leadership skills.
A track record of driving fast growth in a B2B market with the ability to develop opportunities and relationships to drive growth across a technical industry.
Dedicated to providing best-in-class services to clients.
Excellent communication and interpersonal skills, with the ability to influence and negotiate effectively.
Ability to travel within the EMEA & UK&I region as needed.
In-depth knowledge of the carbon markets, sustainability, or related fields is highly desirable.
VALUES ALIGNMENT
Passionate about Climate Impact Partners’ mission to deliver climate action and make a measurable difference for people and the planet.
Alignment with company values of ambition, integrity, innovation, and service, with a demonstrated commitment to leveraging your role to drive positive impact and meaningful change.
WHAT WE OFFER
An opportunity to work in an exciting, fast-paced team.
Hands-on experience in the sustainability sector.
PERKS
Hybrid working
25 days paid holiday
Private Health Insurance (we've teamed up with Vitality to offer you a wide range of perks, including free coffees, travel deals, and gym discounts)
Enhanced Pension Scheme
Bonus Scheme (subject to company and individual performance)
Enhanced Parental Leave
Green Commute Bike Scheme
LinkedIn Learning License & Professional Training Budgets
Summer Fridays (start your weekend early if you've finished everything on your to-do list)
Working from Abroad (up to 4 weeks a year)
Global Volunteering Day
Modern, state of the art office in Paddington, London, which is dog friendly and includes showers, a mother's feeding room, a wellness room and barista coffee bar.
Climate Impact Partners is an equal opportunities employer. Our goal is to be a diverse and inclusive workforce, that embraces our differences, and so all aspects of employment including the decision to hire and promote, will be based on merit, competence, performance, and business need. We do not discriminate on the basis of characteristics protected under federal, state, or local law. To support this, all applications are anonymised until the interview stage which means that regardless of who has applied, your characteristics are totally anonymous.
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