Product Manager

BYD Europe
Hounslow, Greater London

About the Job

As a Product Manager, you will support leading product localisation activities to ensure seamless and timely vehicle launches across selected passenger car portfolio in the UK and Ireland. You will play a key role in coordinating product requirements and managing critical processes throughout the full product lifecycle.

In this role, you will collaborate closely with cross-functional teams, as well as R&D teams across Europe and China, to gather, analyse, and translate market insights and regulatory requirements into clear, actionable product specifications.

The ideal candidate thrives in a fast-paced, dynamic environment, demonstrates strong ownership and accountability, and consistently delivers accurate, high-quality work. You will bring a structured approach to problem-solving and a passion for automotive product excellence.

Key Responsibilities

· Own end-to-end management of an assigned passenger car portfolio, including competitor benchmarking, pricing strategy, product positioning, and value proposition, supporting broader localisation requirements.

· Coordinate and support vehicle launches, ensuring alignment with overall business objectives and go-to-market strategy.

· Communicate product features, updates, and changes clearly and effectively to internal stakeholders and external partners.

· Collaborate with internal cross-functional teams and R&D across Europe and China to drive timely delivery of product enhancements based on customer feedback and compliance requirements.

· Develop and maintain core product documentation, including Market Product Specification (MPC) sheets, ensuring accuracy and consistency.

· Follow consistent communication with third-party automotive partners and suppliers.

· Work closely with Customer Experience team to identify opportunities for improving the customer journey and addressing product-related enquiries.

· Proactively identify and drive continuous product improvements based on customer feedback, market insights, and performance data.

· Perform additional duties as assigned by the line manager, in alignment with business needs.

Requirements

· Proven experience within the automotive industry, ideally in a product management or product planning role at OEM HQ, National Sales Company, or Distributor level, with exposure to electric vehicles preferred.

· Demonstrated ability to take ownership in a fast-growing, dynamic environment.

· Analytical and data-driven mindset, with a structured and fact-based approach to problem-solving and decision-making.

· Ability to manage multiple priorities and adapt quickly.

· Clear written and verbal communication skills.

· Familiarity with NEV technical and product elements, such as ADAS, emissions standards, or functional safety regulations.

· Valid driver’s license for passenger car.

· Mandarin language skills are an advantage, but not a requirement.

We offer:
  • Scottish Widow workplace pension;

  • 25 days paid holidays + public holidays;

  • On-site free parking;

  • Commute allowance;

  • Car sacrifice scheme

  • Department & company wide teambuilding events;

  • An exciting opportunity to lead the European transition to Zero Emissions transportation and de-carbonization of the economy.

  • Performance and experience-based competitive remuneration;

Posted 2026-04-01

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