Development Producer (Hiring Immediately)

Development Producer (up to £50,000)

Immediate is home to some of the biggest and most loved consumer brands in the UK, including Radio Times, Good Food and BBC Gardeners World magazine. Our trusted, quality content reaches millions of people a month across digital, print, video, podcasts, apps and live events.

We’re the destination for people looking to get more from the things they love. We’re here to inspire, fuel, encourage and educate.

Whether it’s the big things, or the little things; from reaching fitness goals to savouring good food, cultivating outdoor spaces, or enjoying the latest TV sensation – we help bring our audiences joy!

About the role;

We’re looking for an experienced Development Producer to own the editorial, IP and content strategy side of our podcast output, including audio and video assets. This is a senior, specialised role focused on what we make and why – shaping ideas, developing formats, guiding brands and helping our content perform brilliantly on platform. You’ll be the main editorial voice for podcasts across the business and the person our brands turn to for content direction, best practice and development support. 

This role does not cover production delivery, recording or editing, and you won’t be managing production staff. That sits with the Podcast Production Lead. Your focus is entirely on content, IP, platform performance, audience growth and brand alignment. Though this role will require hands on input with directing and structuring how shows are delivered from an editorial focus.

You’ll work closely with brand leads across the business to develop strong, distinctive podcast ideas that align with their editorial missions and commercial goals. This will involve pitching new concepts, shaping formats, refining existing shows and helping brands understand how they can perform well in the podcast space. You’ll bring expertise in podcast content and platform best practice to every conversation, offering clear guidance while also being open to collaboration and compromise. 

Alongside this, you’ll be responsible for building and shaping the podcast brands across multiple channels, with a particular focus on how our shows are presented on social and YouTube. This includes owning the look and feel of each show beyond audio – from artwork and visual identity to fonts, sets, styling and overall presentation – and developing a clear, consistent mood and tone that carries across platforms. You’ll ensure that content, visuals and brand identity work together to create a strong, recognisable presence wherever audiences discover and engage with our podcasts. 

You’ll be responsible for maintaining regular catch-ups with brand teams to ensure content quality, consistency and direction are on track. You’ll develop clear content briefs, advise on format, tone, hosts and structure, and help brands make smart decisions about what will resonate with audiences. You’ll work closely with the Head of Podcasts and the Podcast Production Lead to make sure ideas are realistic, within budget and achievable within our production capabilities. 

This is a highly collaborative role, working not only with brands and the podcast team, but also with the wider editorial support unit to help develop IP and long-term content strategy for the business. You’ll play a key role in shaping how our podcast portfolio grows and evolves. 

A core part of this role is owning our audience development goals for podcasts. You’ll be responsible for setting direction around audience growth, engagement and reach, and for making sure content decisions are informed by audience insight and platform performance. 

You’ll manage our audience development staff and oversee their day-to-day operations, ensuring campaigns, initiatives and strategies are aligned with content priorities. You’ll work with them to identify opportunities for growth, improve discoverability, optimise distribution and strengthen engagement across platforms. This includes working closely with brands to ensure audience development activity supports their wider objectives and that learnings are fed back into content planning. 

You’ll love this role if;

You have strong experience in content development, editorial strategy and working with multiple brands. You’re likely to come from an audio, radio, video or digital background and will have a solid understanding of long-form content and how it performs on platforms like Apple Podcasts, Spotify, YouTube and other major distributors. 

You’ll be confident in leading editorial conversations, pitching ideas, shaping formats and advising stakeholders. A strong understanding of platform best practice, audience behaviour and content trends is essential. You’ll be collaborative, pragmatic and comfortable balancing creative ambition with commercial and practical real]]> <