Channel Manager - Sun News Video (Casual)
The Team: An iconic, dynamic storyteller with a rich heritage and a global audience in the millions, The Sun is now focusing on an exciting, video-focused strategy to engage new audiences, putting video at the heart of our journalism.
The Video Distribution team plays a central role in this transformation, working across platforms to maximise reach and impact. We are dedicated to delivering innovative, engaging video content that connects with audiences across YouTube, Instagram, TikTok, X and Facebook. This is your chance to join a talented team at the heart of our digital growth strategy, contributing to creative and data-driven video output that shapes how millions consume content in the fast-paced digital world.
The Role: As a Channel Manager for Sun News Video , you will be responsible for publishing, optimising, and growing The Sun’s video presence across multiple social platforms, with a particular focus on YouTube. Working closely with the Head of Video Distribution and the News Video team, you will combine creativity with data-driven insights to maximise content performance, expand audience reach, and deliver measurable impact.
This role will cover full time hours, initially for 3 months .
Key Responsibilities:
Publish content directly to a range of social accounts (YouTube, Instagram, TikTok, X, Facebook), maintaining a consistent brand voice.
Collaborate with the Head of Video Distribution to develop and execute a YouTube growth strategy aligned with The Sun’s editorial priorities.
Identify opportunities to expand audience reach and increase engagement through YouTube features, including metadata optimisation, thumbnails, and strategic publishing.
Work closely with the News Video team to maximise content performance and support new formats.
Analyse performance data and audience insights to refine strategy and report regularly on channel performance.
Collaborate with other departments to ensure effective cross-platform promotion of video content.
Deliver regular reports to internal teams, clearly communicating performance, insights, and recommendations.
Ideal Candidate:
Experienced & Strategic: 2+ years of experience managing YouTube channels, with a proven ability to write metadata, create thumbnails, and grow audiences.
Data-Driven: Skilled at turning analytics into actionable publishing strategies.
Creative & Passionate: A strong interest in one or more of News, Fashion, or Sports content, with a keen eye for what engages audiences.
Entrepreneurial: Ideally, you have set up and run your own YouTube channel, demonstrating initiative and ownership.
Collaborative: Able to work effectively across teams to maximise performance and reach.
Why Join Us:
Be Part of a Digital Transformation: Play a key role in The Sun’s ambitious video growth strategy, shaping the future of digital content.
Creative Impact: Your publishing decisions and optimisation strategies will directly influence audience growth and engagement.
Fast-Paced Environment: Work in a dynamic newsroom where innovation and experimentation are encouraged.
News UK is one of the leading media businesses in the UK and Ireland. Our newsbrands include The Times, The Sunday Times, The Sun, The Sun on Sunday and The TLS. Our national broadcast brands include talkSPORT, Times Radio and Virgin Radio UK, and we have market-leading local stations across Ireland. Our world-famous brands provide news, analysis, opinion and entertainment to almost 40 million people each month. Spanning print and pixel, audio and video, events and experiences, our multi-format brands are home to a plurality of opinion, representing the diverse communities we serve. Driven by passion, guided by principles and acting with purpose, we exist to promote a fair society, freedom of speech and a little bit of fun. Rethinking continually the business of storytelling, we represent, reflect and reach the nation, telling the stories that matter.
We want to ensure that everyone has the opportunity to perform to their best when applying for a role. If you would like to receive any information in a different way or for us to do anything differently to support you apply for any of our roles please contact us on [email protected] .
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